Wenzhou'S Famous Shoe Enterprises Are Cracking Down On The Market.

< p > recently, the internal counterfeiting of a well-known shoe manufacturer in Wenzhou has triggered a great stir. It is regarded by the Wenzhou industry as the biggest anti-counterfeiting movement in the history of Wenzhou shoe enterprises.

Let's call this famous shoe manufacturer in Wenzhou D company.

< /p >

"P" in the anecdotal story, D company part of the provincial agents in private in private, fake D brand a href= "http://www.91se91.com/news/index_x.asp" > leather shoes "/a >" sales, seriously damaged the interests of D company; eventually triggered the company's high - level anger, after the public security department reported, the agent of the company in Beijing, Xi'an agents "flee"...

For the D company's anti-counterfeiting efforts, the other Wenzhou shoe factory owners said "gas", the D company boss's anti-counterfeiting spirit admire.

< /p >

< p > one of the shoe factory owners who claimed to have been deeply hurt by their products told reporters that his company's agent in a province came to the company for 100 thousand pairs of leather shoes in the first year, and then the business became better and better. But in the second years, only 60 thousand pairs of leather shoes were purchased from the company, and third pairs turned into 20 thousand pairs. "Clearly knowing that he was outside the deck, the company finally failed to take it." the shoe factory owner admitted that he was prepared to take a fake action, but considering that the agent still owed the company $4 million yuan. "If the agent is locked in, the money will be gone," and finally ended.

< /p >

< p > this is just a case of "secret" in shoe enterprises of < a href= "http://www.91se91.com/news/index_p.asp > > Wenzhou < /a >.

Some shoemaker owners even asserted that similar events, except AOKANG, Kangnai, red dragonfly and other standardized operation of large companies, the rest of the small and medium-sized shoe companies have almost experienced and entangled.

< /p >

< p >, then, how did the D company's widespread anti-counterfeiting campaign attract attention? The chairman of the company recently accepted an exclusive interview with reporters.

< /p >

< p > according to its introduction, in the past few years, D has authorized the agent to go outside to make leather shoes.

For example, when the agent goes to other a href= "http://www.91se91.com/news/index_x.asp" > shoe factory < /a > deck 10 thousand pairs of shoes, then to buy 10 thousand shoe boxes at D company "high price", D company will earn the authorized use fee of the brand.

At the beginning of this year, the company decided to increase investment in domestic sales and strengthen the standardized management of the market. One of the measures was to cancel the licensing of other agents in other shoe factories, and specially convened all the agents to convene the meeting.

In June and July this year, the marketing department found that a few agents such as Beijing and Changshu were not only playing private cards in the shoe factories outside, but also even shoeboxes were printed and impersonate privately.

< /p >

"P > evidence is evident. The chairman of the D company called the involved agents to tell them clearly to the company and accept the internal processing, but several related agents had been avoiding them.

Unfortunately, the marketing department of D reported to the public security department.

Later, the D agent of Beijing was arrested by the Beijing police, and the Changshu agent was arrested and arrested. The Xi'an agent ran away.

The attack caused by the counterfeiting is far beyond the original intention of D company's "internal processing".

Seeing that he had been arrested by his agent for more than ten years, the chairman of D company was also very anxious. After he had done a lot of work, he finally got the Beijing agent "bail pending trial".

< /p >

The storm of the P D company has brought a lot of helplessness to the company. But to other shoe factory owners in Wenzhou, it brings not only the shock of the corruption of the police by the Hongkong Independent Commission against corruption in the movie "money Empire", but also makes them feel the pleasure of repairing the stubborn disease of "agents making fake".

< /p >