PEAK Enters Children'S Products Market
Following Anta's launch of the Anta KIDS brand, the reporter learned from PEAK that PEAK will also launch a series of children's products next year.
The latest research report on children's products market shows that the annual growth rate of children's clothing market in China is about 16.7%. By 2010, the overall scale of domestic children's products market will exceed 100 billion yuan.
As a brand of adult sports shoes and clothing, PEAK will expand to the surrounding market as Anta develops to a certain extent. The market of children's shoes and clothing with great potential will naturally become the best expansion hinterland.
Xu Zhihua, general manager of PEAK, admitted that PEAK will focus on the concept of basketball professionally and set up a new series of children next year or next year to improve its product structure and develop new profit growth points.
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