The Marc Jacobs Brand Will Be Listed In 2 To 3 Years.

　　 LVMH Bernard Arnaud, chairman of the group, said in an interview with WWD that it plans to sell its Marc (Marc Jacobs) brand to the US in 2 to 3 years.

After designer Mark Jakob announced his resignation as LV art director and devoted himself to developing his own brand, Bernard Arnaud, President of LVMH group, owns the brand, said: "this is a brand with great potential. In order to realize its potential, we jointly decide to go public in the United States in 2 to 3 years, because Mark Jakob is an American company".

He also said that this is the reason why Mark Jakob resigned as LV art director, "it is difficult for him to take into account both."

He also pointed out that Mark Jakob sold only $20 million at the beginning of 16 years ago, and has become a nearly 1 billion dollar monster today. "Focusing on development will be a great opportunity for both sides of Mark Jakob and LVMH".

LVMH group controls the specific operation of Mark Jacobs company, which also owns 1/3 of the brand.

When asked who will take over Mark Jakob's position in LV, Bernard Arnaud said "there is no conclusion at present" for the rumors and Guy Siki El Nicola (Nicolas Ghesqui re).

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Marc Jacobs, Robert Duffy, LVMH group president Bernard Arnault three parties jointly confirm Marc Jacobs will leave Louis Vuitton brand, which means that Jacobs is in the right place. Louis Vuitton The brand's 16 year career is coming to an end. Marc Jacobs joined the Louis Vuitton brand in 1997, making it a famous fashion luxury brand today, from a dull suitcase brand. In the first 10 years of Louis Vuitton, Marc Jacobs created an astonishing achievement of 4 times net profit growth, while Marc Jacobs and many famous artists such as Stephen Sprouse, Takashi Murakami, Richard Prince, and so on cross boundary cooperation also contributed a lot to the brand.

But in recent years, as the wealthy consumers of such a huge market in China have become increasingly saturated, such signs as Louis Vuitton are too obvious. Luxury goods The demand has declined, and the Louis Vuitton brand has also lost many of its original customers. In 2012, the sales growth rate of Louis Vuitton brand dropped to a single digit, mainly due to the sharp decline in demand in Asian and European markets.

The news that Marc Jacobs wants to leave Louis Vuitton is announced after the Louis Vuitton 2014 spring and summer show. This is also the last quarter design of Marc Jacobs for the brand. As for the candidate who takes the post of Marc Jacobs, the brand of Louis haven't been released yet, and it is said that the most likely successor is.

In addition, Marc Jacobs and long-term partner Robert Duffy said they are preparing for the listing of Marc Jacobs brands and are expected to be listed in the next three years.