Creative Ningbo Begins.
Ningbo is the economic center and manufacturing center of the southern wing of the Yangtze River Delta. clothing Spin Industry has always been its traditional dominant industry. According to statistics, the "red band tailor" city now has nearly 3000 kinds of garment manufacturers, nearly 1 billion 500 million clothing products each year, accounting for 10% of the total clothing output of the country, and a large number of famous enterprises at home and abroad, such as YOUNGOR, Shanshan, Luo Meng, Taiping bird, have emerged.
Speaking of the innovation and development of "Ningbo Costume", Zhou Xueming, deputy director of Ningbo economic and Information Committee, believes that the traditional textile and garment industry has begun to pay more attention to product brand innovation and innovation in the process of expanding the market.
Integrated design of creative resources
Costumes for the October Ningbo costumes with the theme of "creative Ningbo" Clothes & Accessories The Fair attracted the attention of many garment enterprises at home and abroad. In this regard, Zhou Xueming said, as an industrial public service platform built by the government, the Ningbo clothing and apparel fair integrates all the design and creative resources that can be utilized, and promotes the Ningbo garment industry to accelerate its development from the integration of resources to the integration of innovation elements.
At the Ningbo clothing festival, Hefeng creative Plaza is also one of the venues. "Hefeng creative Plaza" is the focus of Ningbo's creative creative industry gathering area. It is reported that a group of textile and garment enterprises in Ningbo have moved the design, research and development headquarters to the square. It is said that in the eyes of Ningbo apparel entrepreneurs, the clothing industry has become a cultural and creative industry.
Converging high-end creative talents
Ningbo clothing enterprises are focusing on the future competition of the brand, and have begun to plan all aspects of the resources of clothing, clothing, design, research and development, sales and talents.
Ningbo Huayi clothing company is a foreign trade processing enterprise. In 2006, it changed its name to Ningbo Figo group, positioning high-end fashion business women's clothing. Yu Lei, the marketing manager of the company, told the reporter, "we have increased the recruitment of creative talents, strengthened our own design team, and successfully implemented the transformation of enterprises. This year's sales grew by more than 80% over the same period last year."
It is reported that Figo is now among the top tier women in China, and the R & D team is Italy top. Designer Leading.
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