H&M Limited Sales Are Cold, Pick And Choose, Price Is High.

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< p > in the first half of this year, when a href= "http://fz.sjfzxm.com/" > ISABEL MARANT < /a > will release the news of cooperation with H&M, some people say that they are optimistic fans. Most of them are loyal fans of the personalized brand of ISABEL MARANT. Some people feel that the prospect is not optimistic. These people have experienced many previous joys and sorrows of cooperative sales.

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< p > "I went to the store to see it on the first night. I thought I didn't have much goods, so I saw many more."

The fish said, < a href= "http://fz.sjfzxm.com/" > H& < /a > M, she had bought several cooperation funds before, but this time, the budget money did not go out.

"It just doesn't look good.

But the old man went away, and he didn't buy anything for so long.

So "pick the eldest son in the dwarf", took a barely seen a target= "_blank" href= "http://www.91se91.com/" > clothes < /a >, and then put on a lot of static electricity.

I have to give up. "

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< p > reporters still visited a large number of stocks after a week's start.

The price is too expensive, the style and color are picked, and the texture is general. This is the most impressive impression of this cooperation.

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< p > maybe someone will answer these three questions one by one, the price is high, because this is the cooperation with individuality a target= "_blank" href= "http://www.91se91.com/" > designer /a > brand; clothes pick people because they themselves serve for the tide workers with personality; as for texture and workmanship, after all, these clothes are sold in H&M shop, and have already been able to afford the price.

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< p > however, the enthusiasm of consumers for cooperation series can be seen by the discerning eye.

I remember H&M entering Hangzhou, < a href= "http://fz.sjfzxm.com/" > JIMMY CHOO * H&M < /a > is the first cooperation series for young people in Hangzhou.

Many people queued up all night waiting for the door to open, and rushed into it at 10 a.m.

But after VERSACE, LANVIN, GIVENCHY, MMM and so on, the sale with H&M seems to be worse than once, although some people are queuing up, and there are yellow cattle being sold at a price increase, but they are only "priced without market".

And, from these lower clothing rates, they should all be regarded as collectibles.

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< p > pushing cooperation, putting a "X" between the two brands is common in the fashion industry.

However, when such a "X" is growing, businesses need to consider not only the problem of selling well, unless the brand is just pushing the cooperation as a show, not pursuing sales performance.

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< p > look back at the consumer's response earlier than the previous cold issue. One of the reasons is that it is too high to be low. As H&M, it is too expensive. As a href= "http://fz.sjfzxm.com/" > ISABEL MARANT < /a >, it is not good-looking enough and also lacks texture. The most fatal point is that Chinese consumers do not know much about ISABEL MARANT, but anyone who knows it can afford to buy a genuine brand. Why should they pay for such a cooperative series?

< p > if VERSACE, LANVIN, GIVENCHY, these brands cooperate with H&M to sell logo, and sell logo design, then ISABEL MARANT H&M H&M can only be seen on display hangers, obviously not to the taste of Chinese consumers.

Most Chinese consumers still don't want to spend 1000 yuan on a dress that looks only worth 300 yuan.

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< p > it seems that this "X" is really not easy to use. If you want to push the cooperation, you can see clearly what kind of stores the store will sell in the end, because this determines what kind of customers you will greet. If you think about these customers' preferences for the products, the quality requirements and the acceptance of the price, maybe you can outline a more reliable prototype of cooperation.

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