2013 Focus On Textile And Clothing Show: "Bringing In" And "Going Out"
When p 2013 is drawing to a close, looking back on the coming year, the pformation and upgrading of China's textile industry is concerned by the industry in the context of the re division of the global textile and garment industry. The exhibition, as an important platform for releasing new achievements, plays a role as a bridge tie.
China's textile and apparel enterprises go abroad to participate in exhibitions. Foreign textile and apparel exhibitors have come to China for gold rush, and textile and garment enterprises are actively moving forward in the broad road of "going out" and "bringing in".
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< p > < strong > > go out > /strong > /p >
< p > < strong > New York exhibition < /strong > /p >
< p > July 16th, China's "a href=" http://www.91se91.com/news/list.aspx "ClassID=101112107105" > textile and clothing trade exhibition "/a" (New York) ushered in its fourteenth exhibition to help enterprises effectively develop the North American market.
Although the exhibition area increased by about 30% over the same period last year, there is still a difficult phenomenon in the industry.
This shows the strong desire of enterprises to expand the market through the exhibition platform under the difficult market environment. It also shows the important role played by the New York exhibition in helping enterprises to "go out" and actively explore the US market and expand business channels.
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At the P exhibition, China's textile and garment enterprises have changed their participation ideas. By strengthening the exhibition effect, improving product design and strengthening customer service, they have shown competitive products to foreign buyers, and have shown the gratifying achievements of Chinese enterprises extending to the two sides of the "smile curve".
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< p > < strong > Paris exhibition < /strong > /p >
Less than P, "slow fashion is gradually returning, and fast fashion is quietly cooling down" has become the theme of this year's European market. This industry trend is also developing on the professional purchasing platform.
In September 16th, the 2013 China Textile and clothing trade exhibition (Paris) and Paris international clothing and apparel Procurement Exhibition (CTAF/APP Paris) (hereinafter referred to as "Paris Exhibition") opened at the bocjoy Exhibition Center in Paris and the famous Texworld apparel fabric exhibition in Europe at the same time.
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In the case of economic depression, high quality products can ensure the controllability of expenditure. Therefore, European buyers in the exhibition are more inclined to buy high quality products. P
Ningbo HengYuan, Ningbo Ming Lang and Beijing Pan Am are good at fine workmanship men's wear. The products are positioned in middle grade and high grade.
The women's clothing enterprises, represented by Wuhu Optima, Nantong Ji'an, Nantong Murray and Hangzhou Shiyi Ge, are welcomed by European buyers for their strong sense of design, excellent quality and rich clothing.
Judging from the effectiveness of the exhibition, it is not enough to compete solely on price advantage in the European market. Enterprises must enhance the added value of products, quality and services to win the favor of buyers.
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< p > < strong > Brazil exhibition < /strong > /p >
< p > October 23rd, the first "Brazil St Paul GoTex international textile procurement Exhibition" hosted by FCEM, "the a href=" http://www.91se91.com/news/list.aspx ClassID=101112107107 "> China International Trade Promotion Committee < /a > textile industry branch, the China Textile Import and Export Chamber of Commerce and the Brazil exhibition company FCEM, was held in Brazil St Paul.
Enterprises from 16 provinces and municipalities directly under the central government actively participate in the exhibition, showing that Chinese enterprises are looking forward to opening up overseas markets, especially the Brazil market.
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< p > < strong > Australia exhibition < /strong > /p >
Australia is becoming a new position for international brands to compete with P.
Today's Australian market requires not only the design of outstanding products, but also the need for stable supply partners.
On November 13th ~15, the thirteenth Australian China Textile and apparel Exhibition (hereinafter referred to as "Australia Exhibition") was held at the Melbourne Exhibition Center.
On this exhibition platform, Chinese textile and garment enterprises play a fast response capability and strive for more market share with quality products and services.
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< p > because of the intensified competition among Australian brands, local retailers have changed their business models, shortened supply chains and improved procurement efficiency.
This provides new opportunities for Chinese enterprises with quick response capability.
Against this background, they hope to catch more market demand by means of the Australian exhibition platform.
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< p > < strong > comment < /strong > < /p >
< p > whether in traditional European and American markets or in new positions such as Brazil and Australia, textile and apparel professional exhibitions sponsored by China's industry associations provide direct access to the market for enterprises.
At the exhibition, the newly arrived enterprises expand their business share and continuously participate in the trade with old customers.
These overseas exhibitions provide a platform for exhibitors to display their image, and also witness the pformation of enterprises.
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< p > < strong > Introduction > /strong > /p >
< p > < strong > India cotton yarn competition in China's middle end market < /strong > /p >
This year, many buyers of domestic textile enterprises focus their attention on cotton yarn in India. < p >
In several major cotton producing countries, India's cotton yarn has better relative quality and is more suitable for producing high-end fabrics and other products.
India Pacific Cotspin has participated in the Beijing yarn Exhibition for the first time this year. The sales director Kapil Mehra is very optimistic about China's yarn market. He said that in the past two years, the Chinese market has shown a good growth trend. It is expected that in the next 3~5 years, the market will show more demand. The India yarn business is expected to achieve more powerful growth.
At present, 70% of Pacific Cotspin's export business is concentrated in China, and they hope to export all their products to China in the future.
Speaking of the competitiveness of India's cotton yarn, the low labor cost, the surplus of cotton inventory and the depreciation of the rupee are all favorable factors to promote the export of India yarn.
In order to make the products more competitive, they imported a lot of new production equipment from Germany and Japan.
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< p > < strong > comment < /strong > < /p >
< p > according to the official of India, the export volume of cotton yarn exports in India increased by over 20% in the current fiscal year. This trend has lasted for half a year, and the yarn export volume of India is expected to rise by more than 20% in the current fiscal year.
In recent years, India cotton textile exporters are more optimistic about the prospect of cooperation with Chinese buyers, which is closely related to the substantial improvement of Chinese buyers' professionalism.
Nowadays, Chinese buyers value the quality of products more than the price.
According to the current supply and demand situation, India company will continue to participate in exhibitions in Shanghai and Beijing in the next few years, and its participation in the market will be very active.
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< p > < strong > Pakistan to China to seize business opportunities < /strong > /p >
< p > in the past two years, with the rising demand of Chinese textile enterprises for < a href= "http://www.91se91.com/news/list.aspx ClassID=101112107108" > Import yarn < /a >, China has gradually become a market competing for cotton exporters such as Pakistan.
At the Tenth China International Textile yarn (Chun Xia) exhibition, Pakistan manufacturers have been concerned by Chinese buyers, whether they are products or prices. They hope to seize the growth opportunity of the Chinese market and continue to improve their product quality and dig out more business opportunities.
Pakistan cotton yarn is more suitable for producing towels or medium and low end fabrics. Its yarn cost is higher than that of 20 ~40 yarn.
Low price, let the imported cotton traders, yarn traders and fabric enterprises entangled in cost to Pakistan cotton yarn enterprises.
A few years ago, only two suppliers in Pakistan had machinery and equipment to produce Siro spun yarn. Now, more than 75 Pakistan factories are producing Siro spun yarn. This shows that the overall production level of Pakistan cotton spinning enterprises is improving, and the products of Pakistan cotton spinning are also more and more in line with the requirements of Chinese enterprises.
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< p > < strong > comment < /strong > < /p >
Less than P, Pakistan's textile enterprises are eager to get a share in the market of China's imported cotton yarn, which is most vividly reflected in the China International Textile yarn (spring and summer) exhibition.
The exhibitors in the country are not only equipped with Chinese plations, but also have many local people communicating with Chinese customers in Chinese, showing full sincerity.
Language is no longer an obstacle to their cooperation with Chinese buyers.
In addition, in order to more effectively promote the company's image and intuitively introduce business and products, some enterprises in Pakistan will also issue a Chinese version of the product brochure and company profiles before the booth, virtually narrowing the distance from the Chinese buyers.
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< p > < strong > Scotland textile explores China's high-end market < /strong > /p >
< p > March this year, the 16 Scotland fashion design and textile production company representatives of the Scotland Pavilion first appeared in the twenty-first China International Clothing and accessories fair.
Scotland's textile industry has not only demonstrated its rich and unique products with the help of the CHIC platform, but also established the goal of increasing the export volume of textiles to China by 50% in the next two years.
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In the first 9 months of 2012, exports of British textile and retail products to China increased by 46%. P
Fiona Topping, senior executive of the Scotland International Development Bureau, said that although some Scotland textile enterprises were doing business in China, the annual export volume of Scotland to China was still small, between 10 million ~1500 pounds.
Through the industrial measures and the help of the "Scotland textile" brand, we hope that Chinese enterprises and consumers will have a better understanding of Scotland's fabric products and the world's leading fashion and textile designs.
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< p > < strong > comment < /strong > < /p >
< p > in the international market, "Textiles Scotland" is the overall brand image of Scotland textile industry. It represents high quality, diversity and excellent design. Its customers include Chanel, Hermes, Gucci, Prada, Tommy Hilfiger, Paul Smith, Armani, Brooks brothers and many other international first-line brands.
Industry experts predict that China will account for more than 30% of the total growth of the global fashion market in the future. This undoubtedly makes Scotland textile industry see a new profit growth point. In addition, China is one of the fastest growing countries of luxury consumption, which has created a great opportunity for Scotland textile company, especially the high-end luxury goods companies with design.
It is hoped that Chinese enterprises will create their own luxury brands as soon as possible by purchasing high-end fabrics from Scotland textiles.
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