Kaiser Shares Active Pformation To Create A Business Model Supplemented By Finance

< p > < strong > promote OtO service mode < /strong > /p >

< p > it is reported that, under the environment of "a href=" http://sjfzxm.com/news/index_p.asp "less than /a" growth and slowing consumption in China, the growth of clothing sales in China has slowed down in recent years, and the competition in multi-channel has intensified. The development of domestic clothing brands has encountered bottlenecks, and the garment industry is facing a major reshuffle.

Zheng Heming, chairman of the board of directors, said that the manufacturing industry is currently shuffling and pforming. As a traditional garment manufacturing industry, we must take the opportunity to carry out positive pformation.

The company's thinking is to actively respond to timely pformation in order to seek the growth and development of enterprises, and challenge the top three position of the industry.

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< p > Zheng Heming said that the main ideas of the company's active pformation are: 1. Combining entity management with a href= "http://sjfzxm.com/news/index_p.asp" > capital < /a > operation, since its listing, the company has been concentrating on the main business development, and now decides to put capital operation on the strategic level of enterprise development. 2, combined with capital operation, the company actively seeks for a breakthrough in the upper, middle and lower reaches of the garment industry, specifically, the upstream actively discusses with the suppliers of raw materials, breaks the original supply chain relationship between buyers and sellers, and seeks for a deeper cooperation relationship between the buyers and sellers.

On the basis of the original brand, the midstream should focus on creating high-end culture customized service brand with the essence of "Chinese culture export".

Big block, first, domestic sales, aiming at the current situation of the development of the logistics network of a second tier city, and drawing on the core thinking of the Internet "reducing all the intermediate costs that can be reduced", our company will cooperate with the professional Internet sales team to promote the OtO service mode, and our company will only serve as a high-end customization and OtO service as an experiential shop. In view of the fact that the upgrading of the three or four line urban consumption concept and the insufficient development of the logistics network, our company will adopt self marketing, franchised stores and joint stores to formulate targeted marketing strategies. Secondly, the core of international marketing is to export the "Chinese culture" as the core brand, and hand it to the international professional sales company through outsourcing. Downstream sales ideas are roughly divided into domestic and international two

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< p > < strong > build up a href= "http://sjfzxm.com/news/index_p.asp" > Finance > /a > mode < /strong > /p >

< p > Zheng Heming, chairman of the board of directors, said that in the future, we should take the road of combining clothing management with financial investment. Clothing is our main camp. We will unswervingly go ahead and specializes in business and create a century old shop.

Supplemented by financial investment is a channel to create profits quickly. We should be responsible for shareholders and create more benefits.

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According to the announcement of the company announcement, in 2013 June, Kaiser shares invested 30 million yuan to invest in Tianjin Binlian microfinance limited liability company, which accounted for 10% of the total registered capital.

In December of the same year, Kaiser shares launched the Shantou hi tech Zone Silver Xintong small loan company limited, which invested 30 million yuan, accounting for 30% of the total registered capital, and was the largest shareholder.

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< p > Zheng Heming said that in addition to small loans and fur trade, there are also some opportunities to invest in other industries.

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