Industrial Upgrading In Dalang, Dongguan: Flourish Of Wool Culture

In 2013, P realized the new integration of industry and culture. It is estimated that the gross output value of wool industry will reach 16 billion 800 million yuan, accounting for 35% of the total industrial output value of the whole town.

Meanwhile, Dalang firmly held the "throne" of the first town of sweater export in China, and successfully passed the reappraisal of < a href= "http://www.91se91.com/news/list.aspx ClassID=101112107105" > China's woolen sweater town < /a >. It also won the title of "China's hometown of wool weaving culture and art" for the first time.

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< p > not producing a single wool, but warming the world.

In recent years, the domestic wool textile industry has heated discussions on the "Dalang model". In the praise of the outside world, weaving city has quietly brewed a new round of industrial pformation, explored the way of cultural and industrial integration and development, and guided the industry to extend from the workshop to the "smiling curve" at both ends to achieve upgrading and pformation.

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< p > < strong > successfully defending the "Chinese sweater town" < /strong > /p >

< p > 2003, Dalang was first appraised as "China's famous sweater town".

In December of that year, weaving city passed the reappraisal of the honor successfully.

In the past 30 years since reform and opening up, Da LAN has started from "zero" and has grown year by year.

Today, there are more than 4000 wool weaving enterprises within the jurisdiction of Dalang, forming a huge industrial cluster. There are 1 billion 200 million pieces of woollen goods distributed around Dalang every year. The export of Dalang sweater exports to more than 80 countries and the export of single sweater products ranks first in the country.

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< p > metamorphosis also extends from the production line to the terminal product.

Today, woolen raw materials have developed from wool to cotton, linen, silk, chemical fiber and bamboo fiber, and wool fabrics have also changed from the original warm clothing to fashionable costumes suitable for different seasons and occasions, and even become new woolen art works.

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In the past few years, < a > href= > http://www.91se91.com/ > Dalang > /a > woolen realized the pformation from product management to brand management, from production base to modern wool textile city, and the volume growth has changed to qualitative improvement. It has formed a complete set of supporting industries for R & D, production and processing, raw materials and accessories, machinery and equipment, logistics and trade, personnel training, and science and technology services.

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In 2012, Dalang put forward five years to build a 10 square kilometer commercial city, and set out in the world of the world's woollen weaving city, including the production base of high-grade woollen goods, the research and design center of woollen clothing, the sales center of woollen clothing, the distributing center of woollen clothing brand, the manufacture and sale of numerical control looms.

In the past year, the plan has been advancing steadily.

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In 2013, Dalang successfully held the eleventh weaving trade fair. The 4 day exhibition attracted 100 thousand people to visit and purchase, and reached an intention turnover of 3 billion yuan.

According to the latest economic data, it is estimated that the gross output value of the gross industrial output will reach 16 billion 800 million yuan in 2013, accounting for 35% of the total industrial output value of the whole town.

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< p > < strong > is honored as "the hometown of Chinese wool weaving culture and art" < /strong > /p >

< p > the fertile soil of Da Long Mao weaving provides abundant nutrients for breaking the ground bud of < a href= "http://www.91se91.com/news/list.aspx ClassID=101112107107" > wool culture < /a >.

While the wool weaving industry is growing, Dalang is actively creating a brand of wool culture. It has injected rich cultural connotations into the wool industry by organizing the wool Culture Festival, creating the hometown of wool culture and art, and creating a batch of woolen art works, thus promoting the integration and development of wool and special color industry and wool culture brand.

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< p > since 2001, during the annual weaving ceremony, Dalang has held a cultural festival of wool weaving, closely following the local wool weaving industry, wool weaving culture and traditional folk arts and crafts. It has organized series of cultural activities such as TV evening party, children's model competition, wool art exhibition, exhibition of intangible cultural heritage, wool garment design competition, and fashion trend conference of wool knitting garments, forming Dalang's unique "wool culture climate".

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< p > 2013, the culture of Da lmao weaving showed more vitality.

In June of that year, the first industrial microfilm "weaving city dream" was officially released in our city. With its distinct theme, profound ideological connotation and civilian perspective, the works reproduced the brilliant course of development of the great weaving industry and demonstrated the entrepreneurial dream of Dalang people.

Pan Xinchao, Minister of the Standing Committee of the municipal Party committee and propaganda department, said after the movie, this micro film has been weaving "Mao Zhi Meng", "Dalang dream", "Dongguan dream" and "China dream". It is another successful example of our city's integration of culture and industry.

Since then, the micro film has become popular on the Internet and hits 1 million easily.

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In 2013, P wrote many "first" in one breath at Dalang.

At the opening ceremony, weave released the price index for the first time to the whole country, leading the development of the industry with authoritative data.

Subsequently, Dalang issued a more stringent standard of "big wool weaving industry alliance" than the domestic standard, lighting the road for Chinese sweater export.

On the basis of releasing the trend of autumn and winter, weaving city also released the fashionable color of spring and summer hair weaving for the first time.

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< p > at the same time, a large number of cultural and artistic works rich in wool breath were born.

So far, Dalang has published three collections of literary works, created a number of original songs, created several dance works, and won awards at all levels of art competitions and exhibitions.

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< p > November 2013, < a href= "http://www.91se91.com/news/list.aspx? ClassID=101112107108" > Da Long Mao weaving industry < /a > cultural integration has yielded fruitful results.

At the opening ceremony of the weaving ceremony, the Chinese Folk Art Association issued the plaque of "the hometown of China's wool weaving culture and art" to Dalang.

Following the "famous Chinese sweater town", weaving city got another "Guo Zi" gold lacquer signboard.

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