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    Talk About The New International Lifestyle Of Chengdu People

    2014/1/4 22:11:00 55

    ChengduInternationalizationLifestylePhysical Retailers

    < p > January 14th, Chengdu another heavyweight city complex, Chengdu international financial center (Chengdu IFS) shopping center will open its own Chengdu tour.

    Recently, he interviewed Hou Xun, general manager of Chengdu international financial center.

    In her view, after the completion of the Chengdu IFS project, it will inject fashion vitality into the region and lead and influence the consumption crowd and consumption habits here.

    < /p >


    < p > Hou Xun said that the Kowloon warehouse group had successfully built the Harbour City project in Hongkong, created a new business mode and created the largest "one-stop" high-end shopping mall in Hongkong, and Chengdu IFS will continue to write the legend.

    It is not only a shopping mall, but also a new international lifestyle for Chengdu people.

    < /p >


    < p > < strong > the greater the overall body weight, the greater the attraction of Chengdu > /strong > /p >


    < p > Hou Xun believes that because this market may not only be Chengdu, it may include Sichuan and even Sichuan, we need to attract Chengdu to become a central point in Western China.

    < /p >


    < p > < strong > the traditional business center has a new vitality, and the middle end consumption to high-end displacement < /strong > < /p >.


    < p > in recent days, there is a cute giant panda that appears on the outer wall of IFS in Chengdu. The contrast between its bulky and sturdy figure and climbing action has sprouted Chengdu citizens.

    < /p >


    < p > except for eye-catching pandas, Chanel, Louis Vuitton, Pra-da...

    The following big international brands also add a dazzling brilliance to this high-profile city complex.

    At present, Chengdu IFS is preparing for the final preparations for next year's opening.

    < /p >


    < p > Hou Xun, general manager of Chengdu international financial center, said: "from the beginning, Chengdu IFS has attracted much attention. Chunxi Road is close to the Great Mercy Temple business circle and the East Avenue financial circle. There are good business matching and atmosphere, and the regional advantages are obvious. The Kowloon warehouse group is looking ahead to the development potential of this business circle."

    < /p >


    < p > at present, the high-end retail stores in Chengdu are mainly distributed in Tianfu Square and Hong Zhao wall. Hou Xun said that Chunxi Road business circle is a gathering place for terminal consumption. "With the opening of Chengdu IFS, Chengdu's high-end consumption pattern will shift to Chun Xi business district."

    < /p >


    < p > > strong > Red Star Road - Tai CI Si commercial area landmark carrier will be formed < /strong > < /p >.


    < p > "IT" STIME (it is time). In recent days, the citizens of Chengdu passing through Chunxi Road can see that such a line is erected at the entrance of Chengdu IFS.

    With the opening of IFS in Chengdu, the future visit to Chengdu IFS will become an encounter with fashion, art and famous products.

    < /p >


    < p > at the beginning of this year, the Chengdu International Retailers Association and the Chengdu University of Technology business school jointly published the "international famous commodity brand entry to Chengdu survey report". At present, Chengdu has introduced 199 international brands at all levels, accounting for 79% of the total 252, and the international brand entry rate ranks the first in the western region.

    < /p >


    < p > these data show that Chengdu's luxury consumption potential can not be underestimated.

    The Kowloon warehouse group is also seeing the potential of such a strong luxury consumption in Chengdu.

    The opening of the Chengdu IFS shopping center has nearly 300 shops, of which nearly 90 are the first in Chengdu brand, so that Chengdu residents vividly experience the international life style.

    < /p >


    "P > Hou Xun also confidently said," Chengdu IFS will rewrite Chengdu's consumption habits and refresh its lifestyle. At the same time, a new "Red Star Road -- the big Chai business circle" landmark carrier will also be formed.

    < /p >


    < p > < strong > advantage > /strong > /p >


    < p > < strong > coping with the electricity supplier's impact on the diversified consumption experience is the key to < /strong > < /p >


    < p > when it comes to traditional retail, it is unavoidable to deal with the impact of Internet shopping.

    Since last year, the growth rate of retail industry has declined significantly.

    In this year, the trend of the slowdown in the retail industry has not changed, and in some areas and parts of the format, the pressure on enterprises is increasing.

    Statistics show that the slowest growth in retail sales in the three quarter of this year is 7.4% and 6.5% respectively.

    < /p >


    < p > with the rise of Internet shopping, the commercial real estate development mode with massive international famous brand shops and clothing stores has a narrow market prospect.

    Facing the menacing of electricity providers, Hou Xun believes that physical retailers provide diversified consumption experience and become the biggest advantage of offline business development. "The consumption experience here is not only the creation of an atmosphere, but also the value-added services provided by shopping centers."

    < /p >


    < p > Hou Xun said, "apart from the advantages of hardware, Chengdu IFS will also bring the most advanced service concept and advanced service consciousness to Chengdu citizens".

    In addition, the Chengdu IFS shopping center, including the underground parking lot, will achieve a full range of WiFi coverage.

    Hou Xun said, "this is a pioneering undertaking in Chengdu, which will also serve as a new benchmark for the service industry in Chengdu. At the same time, it promotes the development and progress of Chengdu's Internet civilization wireless city."

    < /p >


    < p > < strong > her vision is to see the development prospects of "hundred flowers bloom" < /strong > /p >


    < p > with the rapid growth of Sichuan's economy in recent years, Chengdu, which has always been dominated by tourism and leisure consumption, has become a battleground for many commercial real estate developers.

    Looking back in 2013, more and more high-end stores chose to enter Chengdu, and nearly 10 shopping centers such as global center, 339 joy song, Silverstone square, Taurus Wanda and Kade square have been opened, making Chengdu's retail market more competitive.

    < /p >


    < p > for this reason, Hou Xun believes that more and more developers are entering Chengdu, which is a good phenomenon. This proves that Chengdu city really has the potential of developing consumption. "We want to see a development prospect of" a hundred flowers bloom ". Because Chengdu needs development, it is not enough to rely on one family alone, and other developers need to work together.

    < /p >


    < p > "the bigger the overall volume, the greater the attractiveness of Chengdu for Kowloon warehouse or other neighboring developers."

    Hou Xun said he was very optimistic about Chengdu's driving role in the surrounding areas. "It's like a magnet, attracting people from other areas.

    Because this market may not only be Chengdu, it may include Sichuan, and even the surrounding areas of Sichuan. We all need to attract and let Chengdu become a central point in Western China. "

    < /p >

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