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    Turning The Challenge Of Social Responsibility Into The Development Opportunity Of Footwear Industry

    2014/1/9 15:45:00 77

    Footwear IndustryIndustry ChainChallengeInnovation

    < p > Global a href= "http://www.91se91.com/news/index_x.asp" > shoe industry < /a > rapid development, output reached 21 billion pairs in 2012.

    At the same time, the footwear industry is facing new challenges, the cost of labor and raw materials is rising, the price of footwear continues to rise, and consumers' demand for pparency of product information is constantly improving. We hope to get information about the mode of production, origin, materials and working conditions of products.

    As UITIC chairman Mo Hanyi said, shoemaking industry should consider all kinds of influences on society, environment and economy. The eighteenth UITIC conference will take the theme of "social responsibility: challenges facing the footwear industry" as the theme.

    The global experts gathered together to analyze the industrial chain deeply, explain the frontier technology concepts, put forward innovative solutions, guide enterprises to develop their thinking and adopt effective strategies, so as to pform the challenge of social responsibility into an important opportunity for the future development of footwear industry.

    < /p >


    < p > < strong > 1., the remanufacturing process is < /strong > < /p >.


    < p > sustainable development has become a growing concern of manufacturers and an important factor for consumers to consider.

    SergioDulio believes that it is necessary for consumers to have a clear understanding of the significance and impact of all shoemaking processes. In turn, it is more necessary for enterprises to innovate products and processes, optimize the allocation of resources, reduce the impact on the environment, change pressure into motivation, and discover new market opportunities.

    He introduced the new paradigm of shoemaking industry: lean, green and clean, 5 years ago, few manufacturers were willing to listen to these ideas, but now their attitude has changed, and they have begun to consider lean production or cleaner production mode, which will become more common in the future.

    < /p >


    < p > taking into account the needs of business development and environmental protection, < a href= "http://www.91se91.com/news/index_x.asp" > shoes enterprises < /a > need to reduce carbon emissions, of course, the premise is to track carbon footprint.

    Whether low emission or high emissions, carbon dioxide is the main culprit of greenhouse gases.

    MariaJos e Ferreira believes that improving energy efficiency is very important. A practice done in Portugal shows that the use of high-efficiency and low energy consumption equipment can reduce emissions by 20%.

    In pportation, carbon emissions account for 46.55%, so water pport is much lower than land pportation.

    < /p >


    < p > under the analysis of the concept of production process, experts also made technological innovations from different production stages.

    Computer technology has been able to support the entire value chain from modeling to sales. The company can design in Europe, and in Asia, they can cooperate with suppliers on the Internet. When weaving the vamp, the supplier can deliver the shoe last at the same time, display the virtual mold, and let the customer modify the texture and color.

    < /p >


    < p > in the design process, MonikaRichter shared the design of the next generation of virtual a href= "http://cailiao.sjfzxm.com/" > shoe pattern < /a >.

    Based on the measurement of 5000 kinds of three-dimensional data of feet and legs, Germany developed a new virtual method for shoes design. At present, the simulated pictures and physical structures are in good agreement.

    Considering the lack of data, the asymmetry of feet, the lack of design elements and the fitting of components, the technology needs to be perfected, and it is possible to popularize it two years later.

    < /p >


    < p > production material, < a href= "http://cailiao.sjfzxm.com/" > polyurethane < /a > accounted for only 8% of the global footwear production material, but due to its unique physical properties, this proportion continues to rise.

    India has developed biodegradable environmentally friendly polyurethane sole material, and is studying the technology of making sole by injection molding.

    In order to reduce the cost of materials, they add nanoparticles as filler, and their physical properties such as hardness, density, tensile strength and tear strength, elongation and wear resistance meet the standards.

    After 60 days of burial in ordinary garden soil, polyurethane can lose up to 7.9% of its weight.

    < /p >


    < p > the CAD/CAM system has been widely used for automatic cutting of footwear components in the production process. However, there is still no automatic program to quickly collect and sort shoes parts.

    The emergence of robots can not only shorten picking time, improve production efficiency, but also liberate workers from monotonous and boring jobs.

    The robot draws and rotates in different boxes according to the shape of the leather parts after shearing.

    For the defective parts to be sorted, the robot is able to check the components through the sensor to prevent the defective products from entering.

    < /p >


    < p > < strong > 2. improve workers' quality < /strong > < /p >


    < p > man is the most active factor in productivity, and safety is the primary factor for workers to consider.

    The production of shoes requires a variety of chemicals. The company can control the air pollutants through the exhaust, ventilation and sealing systems.

    In addition, there are physical risks such as noise, work-related injury and fire. In order to improve the pertinence and effectiveness of safety work, enterprises need to carry out risk assessment, identify potential risks, and strengthen the system at the same time, so as to improve employee's dedication and safety awareness, so as to solve the safety problems and relieve workers from worries.

    < /p >


    < p > the development of shoe industry in the world is facing a common problem: how to attract young people to join the shoe industry.

    After all, shoe companies are also increasingly demanding fresh blood and advanced technology to enhance their competitiveness.

    How to attract young people with advanced technology and motivate them to innovate technology?

    A good working environment and salary is essential. At the same time, we must have a good training and education system, so that employees can have the power and space for development.

    Of course, the widespread use of advanced technology to reduce labor intensity can also attract young people to join the industry.

    < /p >


    < p > Franklin said: tell me, I will forget; teach me, I may remember; let me participate, I can learn.

    CTC has worked out effective training methods. First, we must train well-trained internal trainers, teach them teaching and training methods; secondly, we must have specialized equipment and venues for training, and finally have professional teaching materials and teaching aids.

    It is important to participate in this way, so as to improve workers' working ability and enthusiasm in a short time.

    < /p >


    < p > lack of skilled staff is an important challenge facing the shoe companies. In Indonesia, the leather, rubber and plastics center has carried out training for footwear workers.

    Their training was divided into three parts: theoretical learning accounted for 20%, production practice accounted for 70%, and enterprise visits accounted for 10%.

    So far, 289 shoe makers have been trained, which cost 623 million rupees. The training focuses on sewing machine operation, shoe type printing, assembly sewing and quality control.

    Its purpose is to improve workers' knowledge and skills, improve product quality, enhance the competitiveness of the industry, reduce unemployment and stimulate the birth of new enterprises.

    < /p >


    < p > < strong > 3. improving customer experience < /strong > /p >


    P, a German newspaper FAZ, interviewed thousands of consumers last year. As a result, few consumers could clearly explain the meaning of sustainable development, but 90% of consumers said they would pay higher prices for "sustainable commodities".

    In the era of experiential economy, service is very important, and the dominant position of consumers is rising in the current market demand.

    < /p >


    < p > User Experience Design (UED) started earlier in the fashion design industry, and also emerged in the field of footwear product design.

    In the design of sneakers, originality and interaction must be original. Designers must first put consumers' needs first, listen to the aspirations of consumers, and design humanized products. If consumers can participate in the design of products, they have no reason not to like this product.

    < /p >


    < p > online trial system has been widely used in developed countries such as Europe, America and Japan. China started and became popular in the 2007 year.

    Compared with the footwear industry, the virtual shoe test system is more strict in data requirements. As the saying goes, "clothes are not small enough for a few inches, and shoes can not be worn at a small point, which shows the importance of the size of shoes."

    But with the development of electronic commerce, especially O2O, the improved virtual shoe system is still a good solution.

    < /p >


    < p > with the market of children's shoes, children's shoes size is also very important.

    Based on the anthropological "the model of the craber" and the investigation of 2000 children and their parents, Czech has developed a software that can predict the growth speed of children's feet, helping consumers anticipate the future size of children's feet and reduce children's foot deformity rate.

    < /p >


    < p > < strong > 4. is concerned about standard regulations < /strong > < /p >


    < p > the REACH regulation No. 1907/2006, which was formally implemented in 2007, aims to protect the environment and human beings from chemical hazards. REACH has two very important accessories for footwear: annexes 14 and 17.

    Annex 14 provides a list of candidates for high attention substances (SVHC). At present, the list contains 144 restricted substances. Every 6 months, the European Commission will assess such high attention substances and decide whether to add new substances list.

    Annex 17, which was added in 2009, gives a list of prohibited substances. The industry needs to focus on related substances such as PAHs and six valent chromium.

    < /p >


    < p > the number of Chinese footwear product standards has increased rapidly and quality has been steadily improved, improving product quality and promoting the standardized development of footwear industry.

    China now has 214 footwear standards, which are divided into 85 national standards and 129 industry standards. Among them, products and testing methods are more standard (79%), and safety hygiene and basic standards are relatively small.

    In order to optimize and perfect the standardization system, China will focus on standardizing the name of footwear products, increasing the standard of testing methods, improving the basic standards of footwear, and improving the standard system of footwear safety, hygiene and environmental protection. < /p >


    < p > when the product is unqualified by consumers or specific organizations, shoes enterprises must find out the cause and prescribe the right medicine in time.

    It is important to set up preventive mechanisms in advance, such as training staff, setting up traceability system, establishing self limiting substances and technical files, using credit providers and establishing links with Certification Laboratories to adapt to changing legislation and standards.

    < /p >


    < p > for mandatory laws and regulations, "many companies, they have certificates, and pass all kinds of qualification examination, so you can always think this is OK."

    UNIDO's FlorianBeranek also hopes that the footwear industry colleagues will conscientiously and voluntarily corporate social responsibility.

    Mandatory regulations or standards should not be the bottom line of the development of the industry, but we must be strict with the law and increase with each passing day, because our responsibilities and dreams, the greater the capacity, the greater the responsibility.

    < /p >


    < p > < strong > 5. draw lessons from experience < /strong > < /p >


    < p > SteveJesseph has many years of experience in the garment industry. He hopes that the leather industry can learn from it in order to avoid repeating the same mistakes.

    Uzbekistan has been boycotted by most clothing companies for its cotton products because of child labor problems. Frequent accidents have occurred in Bangladesh, and a large number of foreign companies are running away, causing local shoe and clothing enterprises to go bankrupt.

    A factory in Sri Lanka has four vacancies, and 2000 people have applied for it, and they have developed to 7 factories.

    "Because they regard social responsibility as a very important thing to deal with, so everyone is willing to work for it."

    < /p >


    < p > consumers are concerned not only with the production of shoes, but also with the use of shoes.

    In the whole life cycle of footwear products, how long has it been from manufacturing to final processing, recycling or decomposition? AntonioRuizmariscal has integrated four assessment methods for analysis. Besides the research, he appealed that there are still 760 million people in the world who have no shoes to wear, and footwear companies have the responsibility to make them wear comfortable and durable products, so as to reduce the incidence of diseases and improve the quality of life.

    < /p >


    < p > the German leather manufacturer ISATanTec has many factories in China and Vietnam, and is committed to innovative production solutions, saving energy and water, reducing chemical consumption and production waste and improving traceability, and taking the road of sustainable development.

    They calculate the water and electricity consumption accurately for each machine. Transparent material is used at the top of the workshop, daylighting is used during the day, and the dryer in the factory is thermally processed to minimize emissions.

    "We believe that environmental protection is not a way to spend more money, but a better way to make profits. It will bring us profits."

    CarlFlach introduced by ISATanTec, compared with 1987, saved 67% of their energy and greatly shortened the delivery time.

    < /p >


    < p > Anta China is committed to becoming an excellent company and producing the best products.

    At the same time, Anta has provided more benefits to employees and created the greatest value for the society.

    In order to build cross century brand, Anta is honest, honest, grateful and responsible for social responsibility.

    Produce quality products, provide employment opportunities, improve employee benefits, performance feedback to shareholders, sponsor sports events, and focus on public welfare activities.

    Over the past ten years, Anta has provided more than 80000 job opportunities for the community, and has established more than 100 sports rooms and libraries in China to subsidized hundreds of poor college students.

    < /p >


    < p > find opportunities in challenges and achieve development in change.

    Based on creating greater value for the industry, the eighteenth world footwear industry technology conference brings international vision and thinking to the world shoe industry. New technologies, new models and new trends collide and blend here, guiding industry to innovate footwear products, reengineering business processes, focus on customer experience, deepen service connotation, provide excellent technology for enterprises, employees and customers, and jointly promote the harmony and progress of industry, technology, humanities, society and environment.

    < /p >

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