Industry Shuffle, Dongguan Shoe Industry Base Risks Remain

Industrial layout is facing a shuffle, and Dongguan commercial real estate, which is famous for its wholesale market and office cluster, is also facing changes.

According to our understanding, Dongguan Houjie Town, which has a history of shoe-making for 30 years, has gathered nearly 1150 manufacturing enterprises, such as shoes, handbags and other leather products in Taiwan, Wenzhou and the mainland, employing over 150 thousand people, including 500 foreign-funded enterprises, such as Taiwan and Hong Kong.

In 2007, Houjie Town produced 600 million pairs of shoes, with an annual output value of nearly 2 billion 100 million dollars, accounting for 1/3 of the city's total.

But nowadays, Dongguan shoe industry headquarters is facing enormous pressure from two aspects of capital and business.

The world shoe industry (Asia) headquarters base is facing such a situation.

The project is located at Houjing Avenue, high tech park, Houjie Town, Dongguan. The total area is about 180 thousand square meters, with a total construction area of about 400000 square meters, with a total investment of about 1 billion 280 million yuan.

The first phase of the project is scheduled to start in 2009.

After completion, it will become the world's largest footwear industry comprehensive service base, and the total investment is expected to exceed US $160 million.

Its ten central buildings are built into a core functional system.

According to Huang Haitao, deputy chief executive of Dongguan Huarui Industrial Investment Co., Ltd., the project operator, the whole project invested about 1000000000 yuan.

In the 2008 world footwear development forum held in October 31st, many people in the industry questioned: how can the enormous pressure brought by the industrial pfer in the PRD to small business owners be dispelled?

Dongguan has already developed two shoe market in Ho Street and Far East in Houjie, and about 400000 square meters of world shoe industry headquarters in Asia. Competition will be fierce.

The industry believes that under the current economic downturn, small and medium-sized enterprises are trying to reduce investment, and the investment promotion of shoe base will be affected, and government support is needed.

"The economic crisis is only temporary. It is only three years of problems, up to 5 years.

At present, the industry is undergoing pformation and trade processing is also the same.

There is no big problem in shoe business. "

Yu Shuhua, a researcher at the China commercial and Economic Research Center, said: "when the economy is in a downturn, it is easier to realize industrial pformation."

Wang Ying, Secretary General of the footwear branch of China Light Industrial Crafts Import and Export Association, believes that industrial pfer is a trend. Dongguan should pform itself from manufacturing to commercial and service concentration areas on the basis of maintaining its original scale.

A new industrial base often needs the support of relevant preferential policies and the cultivation of the supporting environment. Therefore, the shoe industry base is also inseparable from the support of the government.