Chanel Buys A Famous Leather Sheepskin Factory In France
To ensure its future for quilting bags. Leatherwear Supply, Chanel (Chanel) acquired a famous leather sheepskin factory in France -- Bodin-Joyeux. Financing conditions have not yet been disclosed, but Chanel said tanneries will continue to provide luxury brand customers including Hermes and Louis Weedon.
Founded in 1860, Bodin-Joyeux now produces more than 500 thousand sheepskins a year. The factory is located in Levroux, a small town in central France, and now has 100 employees.
The use of Chanel sheepskin accounts for more than half of the factory's output, so to Chanel, it is an important supplier, which ensures continuity of production. This is the first time Chanel has invested in upstream suppliers.
Chanel bought the Bod I n-Joyeux leather factory from the Bodin family, but the company's chairman is still Frederick Budan (Fr D ric Bodin), from the original parchment manufacture expert to today's few strong and lightweight sheepskin manufacturers.
Chanel has bought this kind of "sheepskin" sheepskin from the company for 30 years, mainly for its classic quilted bag. The classic design came out in 1955, and the current retail price is 3000 euros ($4078). According to different sizes, a classic Chanel bag will probably use 3-4 sheepskin.
Bodin-Joyeux controls the entire tanning process, ensuring that all kinds of colors can be supplied from the operation of the leather preparation workshop to dyeing.
Chanel is committed to ensuring the reputation and output of its iconic products. Last year, the company acquired Barrie knitwear (Barry knitwear), a Scotland cashmere expert. The manufacturer was responsible for Chanel's two-color sweater and other sweaters for 25 years.
The deal gives the latest signal that the European luxury group is keen to ensure that its suppliers of rare raw materials are highly know-how.
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