The Core Of The Clothing Sales Promotion Law Is The Key.
< p > even though the sales promotion techniques are extremely strange, they can achieve brilliant results if they are used skillfully.
At present, it is a "people-oriented" society, and the promotion strategy should also focus on this principle.
Think about how to work on "people".
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< p > < strong > 1, lottery promotion strategy < /strong > < /p >
< p > shops use raffle promotion mostly to satisfy customers' pursuit of excitement and strong heart.
This is also an effective way to focus on the psychology of customers.
For example, the famous Lining clothing brand has adopted such a promotion strategy, and has achieved good results.
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< p > < strong > two, a href= "http://www.91se91.com/news/index_c.asp" with the gift of goods, promotion strategy < /a > /strong > /p >
< p > gifts mainly refer to customers buying goods and A giving B goods.
< a href= "http://www.91se91.com/news/index_c.asp" > the gift way < /a > is three kinds of packaging, packaging and packaging.
Generally speaking, the gift is placed inside the packaging of the product, and the gift is attached to the surface of the package. If it is a package, it is usually delivered separately by the retail store.
Gift with goods is a disguised sales promotion method, mainly to avoid the side effects caused by direct price reduction.
In general, the promotion effect of this method is to focus on the relevance of the gift to the commodity and the uniqueness or value of the gift.
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< p > < strong > three, < a href= "http://www.91se91.com/news/index_c.asp > > members < /a > preferential sales promotion strategy < /strong > /p >
< p > members preferential promotion strategy is mainly aimed at customers who own membership cards. They enjoy special preferential conditions when they consume, and their preferential conditions can also have different combinations.
Only establishing long-term relationship with customers is the key to win the future clothing store management, and the establishment of customer information is the basis for establishing a relationship.
Membership discount is a way to establish customer information by means of consumption interaction.
At present, there are quite a lot of clothing stores using membership cards, so this method can be widely used.
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< p > < strong > four, discount promotion strategy < /strong > < /p >
< p > price concessions can directly reduce the selling price of goods so as to attract consumers to buy.
Of course, the most commonly used methods are discounts and special offers.
Discount refers to the discount on the basis of the original selling price to attract.
Price reduction is the simplest way to promote sales, so it is easy to be launched. If you can surpass the traditional stereotype in application, you will get better results if you use your mind slightly.
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