To Achieve Ten Principles, You Are The Gold Medal Shopping Guide.

< p > < strong > button 1: genuinely to help customers < /strong > /p >

< p > to sell products, shopping guides must first sell themselves and let customers accept you, and sell themselves before they sell products that we often talk about.

Rather than to complete sales tasks, in order to sell products and utilitarian to calculate the customer, so customers will feel, and even let customers dislike.

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< p > < strong > button two: moderate enthusiasm < /strong > < /p >

< p > model, mechanized "welcome", or excessive enthusiasm, a ninety degree bow will give customers a feeling of excessive enthusiasm, which will make customers feel uncomfortable and feel unsafe and alert.

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< p > no more than a customer in the shop is coming to see a customer coming. All the shopping guides are staring at the customer in a neat way, so that customers will leave your store.

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< p > we need enthusiasm and service to give our customers a relaxed, honest, unrestrained environment and atmosphere, the way of speaking, the speed and intonation must be gentle, confident, firm, and cadence, reflecting the company's image, atmosphere and quality.

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Hello, Mr. / Mrs. P, come in and have a look at it. You've seen many homes. It must be very hard. First sit down for a rest and drink a glass of water. I have been in this industry for five years. What specific requirements do you have? I recommend to you the right one, which can save you a lot of time. If we do not have any, I can recommend you to buy the place that is suitable for your needs.

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< p > < strong > button three: listen to the voice of customers < /strong > < /p >

< p > customers always go to the door and introduce him to the product selling point. The scale of the enterprise is very good, the product is very good, the strength of the enterprise is very strong, and the customers do not respond to your introduction, which seems to be useless.

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< p > excellent customer guide society allows customers to speak and listen carefully to the aspirations of customers, understand customers' inner thoughts and listen to customers carefully, which is the best respect for customers.

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< p > < strong > button four: ask the customer's needs clearly < /strong > < /p >

< p > we must understand that without knowing the needs of customers, blindly introducing many products can only make customers more confused.

Our shopping guide often sees customers entering the shop without speaking and feeling very strong.

When customers are faced with numerous choices, he is blind and vulnerable. Customers are very miserable, and they also want to find a trustworthy shopping guide to tell.

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< p > then, if we explore the needs of customers, I feel that I have to ask a few key questions (for example, shopping guide for electric vehicle industry): < /p >

< p > 1: is the electric bicycle shared by yourself or your family? < /p >

< p > 2: what do you most care about when you buy an electric vehicle? < /p >

< p > 3: what is the scope of your budget? < /p >

< p > 4: do you buy cars mainly by commuting, or carrying children, carrying goods? < /p >

< p > 5: what is the distance of cycling every day? < /p >

< p > 6: do you have any special requirements for colors? < /p >

< p > excellent shopping guide will ask customers' needs clearly according to their gender, age, dress and identity.

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< p > < strong > button five: targeted guidance < /strong > /p >

< p > there is a very common phenomenon in the day-to-day shop sales. Customers come in and ask several products. After you give him a brief introduction, you leave without saying anything.

Why? < /p >

< p > Customer reasons: he took a casual look at what he did not buy, did not meet the requirements of his products, did not attract customers.

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< p > shopping guide personnel: they have no professional degree, can not grasp the customers' demand points, interest points, can not well guide and stimulate customers' needs, and are not interested in the speaking and behavior of the shopping guide.

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< p > button six: focuses on three core selling points of customers' concern: < /p >

< p > customers scrutinize a product, customer attention is concentrated, < /p >

< p > when customers ask you some details, when customers become active, these signals tell us that customers are interested.

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< p > when customers are interested in a product, it is the best time for us to make detailed selling points, which shows that the customers are slowly accepting it, the door has been opened, the product selling point is introduced, and the interest points and the best customers' interests that the customers are most concerned about, as well as the effective comparison of competing products, we must talk about it through a selling point.

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< p > customers generally do not care more than three points, so the salesperson who speaks ten selling points can hardly remember.

Even customers will think you are bragging.

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< p > < strong > button seven: let the customer experience the product < /strong > < /p >.

< p > introduce products, not only say, but also learn to practice products, and create opportunities for customers to experience when appropriate.

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< p > customers feel most deeply about the products they have experienced.

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< p > many times, customers purchase the feeling, feel that a point attracts customers, and the paction is concluded.

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< p > nowadays, Chinese consumers are often prepared to buy a product without clear psychological preparation, but based on the feelings they have seen through many products.

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< p > < strong > button eight: customers need successful cases and proof < /strong > < /p >

< p > hearing is false. Seeing is believing. < /p >

< p > we constantly show our customers scale, brand, quality assurance, product selling point, and after many salesmen finish speaking, customers feel generally after listening.

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< p > this requires us to give them some information, color pages, certificates, receipts, customer files and other proof.

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< p > < strong > button nine: customers need to promise < /strong > < /p >

< p > customers believe that it is more necessary for our marketers to make commitments, let customers believe in our determination, believe in our products and show our confidence.

At the same time, do not exaggerate and commit unnecessarily.

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< p > for example: customers care about after sales service; < /p >

< p > you can say that when we buy our products, we promise that what will happen again is that our after-sales personnel can arrive at 20 minutes and so on, and the competitors do not have the services.

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< p > < strong > button ten: don't depreciate easily. < /strong > < /p >

< p > price: it is a core issue affecting the sales staff of the whole country. Many sales failures are caused by price.

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< p > customer says: it's too expensive.

Does he really feel expensive? < /p >

There are other meanings behind P: can customers feel that they are not worth so much money? They may not have so many budgets, or they may be afraid of being deceived.

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< p > in short, when customers feel that the price of products is high, salesmen should continuously increase their value and value.

Instead of cutting prices at will.

At the same time, it is also necessary to ensure that the same products are repaid if they are expensive elsewhere.

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