Attention Should Be Paid To The Refinement Of The Activity Plan In Clothing Sales Promotion.

< p > for a "a target=" _blank "href=" http://www.91se91.com/ "clothing" /a "shop promotion activities, especially for larger promotional activities, a very detailed sales promotion plan is needed.

If we want to promote the sales campaign smoothly, we must divide the sales promotion plan carefully. We should make clear the responsible person and the completion time of all aspects of the sales promotion activities, including the detailed plan communication, the establishment, the dealer communication, the source and the gift safeguard, the training, the propaganda material distribution and so on.

Requirements of project decomposition, refinement, quantification, time control and so on.

The details are as follows.

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< p > < strong > 1, dress up: < /strong > < /p >.

And then rolling, then how to guide customers to join in the wave of consumption, so that they need to tell consumers about their products, such as the combination of gifts and festive, the combination of holiday discounts and gifts, the combination of festivals and special features, and so on. This requires packaging of all aspects related to the product, that is, the dress we are familiar with, and it is divided into two kinds: technical dress and service disguised. The technical dress refers to the product and the appearance of the table. Service decoration refers to the decoration of the environment, conditions and personnel. Therefore, the importance of dressing up is very important. How to operate depends on the different festivals and enterprises and businesses. < p > when festivals become necessary for our lives, festival consumption

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< p > < strong > 2, promotional products: < /strong > < /p >

< p > the product needs to be fixed rather than arbitrary. It should be determined according to the consumer groups, consumption goals, consumption values, consumption turnover periods, and consumption habits. The consumer groups of products are relatively simple and conform to the tastes of the people.

The consumption target is mainly the use of products, and the meaning of promotion should be clearly stated.

The value of consumer value after packaging or dressing is not too high, and it is also a kind of promotion meaning to be balanced with the general sales products.

Generally speaking, the consumption cycle is not too high, unless it is a fixed product, but this does not need to be dressed. Therefore, the product cycle of festival consumption is short, and the costumes are as simple and bright as possible.

The consumption habits are easier to understand. The gap between the north and the South will be the main one. Therefore, the sales promotion methods in different regions need to be displayed on the packaging of the products. This is the detail.

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< p > < strong > 3, promotion table: < /strong > < /p >

< p > the current sales promotion platform not only includes the products stacking, special counters, monopoly areas, etc., but a comprehensive sales promotion platform, so from the platform point of view, the extension area is very large.

When a business buys a place or a special store, it is arranged in a regular way. It should be as striking as possible and have a festive atmosphere. It can use various kinds of technology to stimulate the eyeballs of consumers. The increase of the packaging of sound, light and electricity will be the best attraction for the table.

From an extended point of view, the promo table needs peripheral guidance, such as doorway, shopping guide, consulting desk, guide, etc., where multiple products need to be identified.

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< p > < strong > 4, promotion environment: < /strong > /p >

< p > > a target= "_blank" href= "http://www.91se91.com/" > clothes < /a > promotion environment has the interaction of the manufacturing environment and the overall environment to show the environmental effects. We know that good environment can create benefits and can help the sales of heart scores. Therefore, when choosing or promoting the sales environment, people pay more and more attention to the selection of the human environment. Then, how to select the promotion promoted by the humane environment needs to have a better understanding of the festival culture, and what kind of humanistic care for the festivals, and promotion will be the best way to combine organically, and it is also a good cultural platform to show.

The performance of humanistic environment is mainly reflected in the sales background of different cultures. The combination of products and culture will be the first consideration, so that the humanities and product sales can be bundled. This will greatly reduce the close contact with consumers and achieve the perfect effect.

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< p > < strong > 5, promoters: < /strong > /p >

< p > for salesmen's dress up, what we need to emphasize here is not the preparation of knowledge type, but the preparation of affinity. We know that promotion is instant buying behavior and more sensibility, so a good affinity will be the primary guarantee for modern sales promotion skills.

As for how to dress up promotional personnel, there is a clear demand for promoters. First, we should standardize the use of standard affinity related etiquette and the necessary auxiliary targets; two, build a system of product promotion procedures, pay attention to the constructive refinement of regional culture; three, promote the organic utilization of products and consumers, products and environment, products and services, etc.; four, find the best service standard for ourselves;

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< p > < strong > 6, qualitative: < /strong > < /p >.

The importance of sales promotion is very important. Sometimes the meaning of sales promotion is not very clear. It means that sales promotion is very popular. The importance of holiday promotion is that sales are a high tide. Many enterprises will definitely not let go. But when we get to the promotion site, it is hard to find that the original sales promotion rules can be effectively implemented. It is often done according to the situation of the site. Although it is not impossible to do so, a sales situation deliberately set for holiday promotion will be futile. There are several changes in the following situations, and the final promotion is traditional, with no special features, that is, sales promotion returns to the general sense. < p > < a target= "_blank" href= "http://www.91se91.com/" >

The key is to win in execution.

If a good sales promotion copy is not implemented, if there is no corresponding link, it can only be a piece of blank paper.

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