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    Enterprise Upgrade Brand Bright Wenzhou People Hold Up The Capital Clothing Industry WEATHERVANE

    2014/3/24 8:35:00 12

    Enterprise UpgradingBrandWenzhouClothing

    < p > > "Zhejiang village" stands in a dynamic manner, less than five kilometers away from Tiananmen.

    In Dahongmen, where the "Zhejiang village" is concentrated, from 2003, Dahongmen's < a target= "_blank" href= "http://www.91se91.com/" > clothing "/a" cultural festival became the annual event in Fengtai District.

    Fengtai District will also Dahongmen clothing trade area as one of the four largest economic sectors in the region, giving priority to funding and policies.

    < /p >


    < p > a relaxed and open business environment has enriched the popularity of Dahongmen.

    The statistical data of the Beijing Municipal Commission of Commerce show that the average throughput of Japanese goods in Dahongmen area reaches more than 2000 tons, and the annual turnover accounts for 54.5% of the paction volume of similar commodities in Beijing. It has become the largest clothing distribution center in the north of the Yangtze River.

    Its products are not only radiated throughout the country, but also exported to Europe, Russia, Ukraine, the Korean Peninsula and other countries and regions.

    < /p >


    < p > Dahongmen, the wind vane of the capital clothing industry.

    In the past, in the minds of many Beijing people, "Dahongmen" was a byword for cheap clothing and even fake and shoddy.

    But today, when you enter the major wholesale clothing markets in Dahongmen, you will find that famous brands such as crocodiles, Nike, Shanshan suits, Ordos and Heng Yuan Xiang are almost visible.

    < /p >


    < p > < strong > enterprise upgrading brand shiny > /strong > /p >


    < p > > "Zhejiang village", if it had been rented one or several small houses in the early days, it would rent new building companies, rent standard factories and run factories, or even use land to build factories.

    There are still developing in Dahongmen, but also to the periphery of Nanyuan township. Even beyond Fengtai District, the scale is bigger and bigger, and the grades are getting higher and higher.

    According to a newspaper, by December 2000, Yueqing Wenzhou people in the "Zhejiang village" founded by the enterprises, with independent legal persons registered more than 3600, the total registered capital of 520 million yuan, fixed assets investment 5 billion yuan, the annual output value of more than 10 million yuan of more than 80.

    Particularly pleasing, most of these companies have registered trademarks and paid attention to their own brands.

    Yueqing Lushi couple led their three sons to Beijing. After 17 years of struggle, now three sons have set up separate clothing companies, registered three different trademarks, and the annual output value is over tens of millions of yuan.

    The elder also expropriated tens of mu of land and built tens of thousands of square meters of factory buildings.

    The top ten brands of clothing sales in Beijing's top three shopping arcade are the three brands of Olympic leopard, Sai Mei and Jing Bao, all of which are from Zhejiang village and Wenzhou people from the "village of Zhejiang".

    This is a great good thing. It is a great promotion of Wenzhou people in the capital city. It is the real roots of Wenzhou people in Beijing.

    < /p >


    < p > < strong > management orderly service close heart < /strong > /p >


    The management of < p > "Zhejiang village" has been a problem for quite some time. The local government has no way to start. The government of Wenzhou is unable to manage it, and because of the difficulty of management, it has caused a lot of mistakes and even bottom-up crises.

    In fact, it is no wonder that "Zhejiang village" suddenly rose in the southern part of the capital. At that time, it was a new economic phenomenon that no one had ever thought of.

    It is gratifying to note that after the great storm of 1995, the people of Wenzhou learned their own lessons. The local government has improved the management level. The "Zhejiang village" has become more prosperous and more orderly.

    < /p >


    < p > population movement is under control.

    This is a matter of considerable concern to the government, and is also vulnerable to "villagers".

    In 1998, Nanyuan Township began to set up an external population management station to manage the floating population in all directions.

    The whole village has 15 villages, and the corresponding management stations have been established in the villages and villages.

    Although the operators were managed, they soon had temporary residence permits, which was more than anything else.

    < /p >


    < p > social security is under control.

    This is the most worrying problem of "a href=" http://www.91se91.com/news/index_s.asp "Wen Shang /a", and is also the most intense social reaction.

    It turned out that there was only one police station in Nanyuan Township, which managed such a large area, and the city and village were unprecedentedly prosperous, with a large population and frequent flow. How can we manage it?

    Beijing has set up the only Dahongmen police station in the city, and has set up 13 policing areas under the police station.

    In the second half of 2001, the police station changed three again, which made a further improvement in the security situation in Dahongmen.

    The government is relieved that villagers are much more comfortable.

    < /p >


    < p > children's reading is under control.

    The problem of children's reading has always been the most helpless problem of villagers.

    Not only is the cost high, but there is no school to read.

    Making money is also for the next generation. The next generation has no books to read and how to do it.

    Some people in Wenzhou take advantage of the opportunity to enter schools in their own villages, but this can not solve many people, nor is it a permanent solution.

    The problem has always been reflected in the Ministry of education, and has finally attracted the attention of leaders.

    The Ministry of education has decided to use Fengtai District as a pilot area for school-age children from abroad, or to set up specialized schools or to set up supplementary classes.

    < /p >


    < p > < strong > the idea is changing the quality to improve < /strong > < /p >.


    < p > the biggest change of "Zhejiang village" should be the owner of Wen Ji.

    Along with the pace of modernization in Beijing, they are also accelerating their modernization, at least a considerable number of people have begun this pace.

    The concept is changing, the quality is improving, and the pursuit is sublimation.

    In their own words, they feel that people stand tall and see far.

    < /p >


    < p > strong pursuit of knowledge.

    A lot of people read MBA. They all studied at Peking University, Tsinghua University, Renmin University of China and other famous universities for master's degree, and read all the credits of the 12 courses.

    How many people in the about one hundred thousand people are reading, this is a hard to count figure, but it will not be one or two, or more than a dozen or dozens.

    Not only did more than 30 year old young people read, but also middle-aged people aged more than 40.

    If this is a higher level, in most people, there is a craze for computer and foreign languages.

    According to the requirements of Ying Wen's household management, in April 2001, Cai Yong, a graduate of Beijing Forestry University and Yueqing Furong youth, set up rutheru computer school and lutheru foreign language training school beside Wenhui temple.

    The computer school started with only 20 computers, and only 3 months later, it suddenly increased to 60. At the end of the year, it increased to 80.

    At the beginning, many people did not dare to touch, and immediately showed strong acceptance ability after contact.

    Some of them ended up training, and commissioned schools to configure a computer for their own Internet connection and business. Schools sold more than 80 units in a few months.

    By December 2001, a total of hundreds of people had been trained in 8 months, and hundreds of people have already signed up.

    The foreign language training school invited the Vice Chancellor of the former Chinese University of nationalities to serve as the headmaster. He hired 15 foreign language full-time teachers to teach, and first offered two classes in English and Russian.

    The training school officially opened in October, and dozens of people signed up for the study.

    Wenshang Cai Fangshui from Furong, Yueqing is the first applicant.

    He said: before doing business with Russians in Beijing, he did not know Russian, and he was deceived by the plator.

    We must learn Russian well this time.

    < /p >


    < p > < strong > party building activities nationwide, < /strong > /p >


    < p > strong pursuit of politics.

    Wenzhou operators before and after the new century are no longer a small peddler who only talks about money, but about making money and talking about politics.

    In October 1, 1995, in Yueqing, the 6 family members of the town of Le Cheng in Beijing set up the Party branch, and Jin Yantao, who came to Beijing to help his son do business, served as the branch secretary.

    This is the first party branch in the "Zhejiang village". It is also the first party branch of the 200 thousand Wenzhou people in Beijing. It is also the first party branch in tens of millions of mobile workers across the country.

    At that time, Jin Yantao was 55 years old. He first worked in the party's political and ideological work while doing business. Later he simply did only the party's political and ideological work and did nothing to do business, and made a positive contribution to the development of the whole "Zhejiang village" party organization.

    In January 1998, with the approval of the Yueqing Municipal Committee, the provisional Party committee of the city's liaison office in Beijing was set up in January 1998 to organize specialized personnel to go to the Beijing warm clothing wholesale market, Kyoto Textile City, time village, Majiabao village and other places, and conduct investigation and registration one by one, and jointly discuss matters related to the establishment of Party organizations.

    Finally, we decided to establish a temporary Party branch in two ways. One is the establishment of three markets with more party members, the other two is the dicing of towns and villages where the party members are located.

    In the first half of 2000, the municipal Party committee of liaison office in Yueqing was formally established by special research of the municipal Party committee.

    In Yueqing's business personnel in Beijing, 11 party branches were established in two ways.

    In August 8, 2000, the Yueqing municipal Party committee held a grand meeting of the Party committee of the liaison office in Beijing at the Beijing International Hotel. More than 200 party members of the Yue Qing nationality attended the meeting in Beijing.

    Since then, in the three biggest markets of Zhejiang village, Beijing warm clothing market, Dahongmen trade city and Kyoto Textile City, and all other Yueqing members who live in Zhejiang village, they have their own party organizations and regularly participate in the party's life and activities.

    This is a new creation in Beijing's foreign business operators and foreign business operators in all parts of China. It is a new thing that has attracted the attention of the Central Organization Department, the Beijing municipal Party committee and the Zhejiang provincial Party committee.

    Zhang Dejiang, then Secretary of the Zhejiang provincial Party committee, called it "very valuable". The Central Organization Department sent a special trip to the "Zhejiang village" to investigate.

    < /p >


    < p > < strong > the change of age is fading away from sight > /strong > /p >


    After the entry into the new century, with the accelerated pace of pformation of the old city in Beijing, with the implementation of Beijing's Olympic Games, the "a href=" http://www.91se91.com/news/index_c.asp "Zhejiang village" /a "and its nearby renovation efforts are also growing.

    A few years ago, it was illegal buildings and low cottage areas. Now it has become a modern shopping mall.

    On the morning of May 11, 2006, the government, public security, urban management and industrial and commercial departments of Nanyuan Township in Fengtai District, Beijing were linked together. More than 300 people dismantled the last village of Zhejiang village, the two village compound of the village.

    The village, which covers an area of 60 mu and a building area of 40 thousand square meters, has been formed since the late 80s of last century. It was eventually demolished after more than 20 years because of the name of "illegal construction".

    And the Pearl River, Dahongmen, Xinhuai, Xinfu District and so on, one of the beautiful, standardized management of modern residential areas in the original area of the "Zhejiang village" has become a new settlement of the new population.

    So far, the "Zhejiang village", which was formed in Beijing since the 80s of last century, has disappeared since then.

    < /p >

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