2014 Dermal Label Conference And Fashion Summit Held In Beijing

< p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > > skin mark > /a > 20 years: summary and prospect < /strong > /p >

In the past 20 years, the real leather label has been adhering to the principle of serving consumers. It has carried out all kinds of work, not only providing consumers with environmental protection, integrity, quality and fashion protection services, but also doing justice, professionalism and honesty in service consultation. P

Because of this, the leather logo has been strongly supported by the society and the media.

The conference has invited more than 30 social and industry media participants.

At the meeting, Su Chaoying, director of the China Leather Association, reported on the achievement of the 20 year mark and the direction and key points for future work.

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< p > the real leather logo is the certification trademark registered by the China Leather Association in 1994 in the State Administration of industry and commerce. It promises to consumers in a fair manner from third sides: the product is a natural head leather, < a href= "http://www.91se91.com/news/index_c.asp" > fur < /a > and its products; it is a quality product; it has good after-sales service.

Registration, followed by registration in 4 countries in the United States, South Africa, Vietnam and India. In 2003, after seven years of research and preparation, the China Leather Association officially launched the leather logo eco leather, extending the concept of dermis to leather products, leather. With the development of the times, to satisfy consumer demand, the leather logo was given new connotation such as "environmental protection, integrity, quality, fashion". In 2007, the certificate of genuine leather signs, certificates and genuine leather signs were officially launched, which accelerated the process of brand internationalization in China's leather industry. In 2013, the leather logo and ecological leather cooperation alliance was established, strengthening cooperation between the upstream and downstream brand enterprises, and promoting the overall pformation and upgrading of the industry. In 1998, dermal markers were carried out in 14 countries in the world.

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< p > 20 years, the "real leather logo" has completed the exploration of the quality self-discipline of the industry in the implementation process. It has established and standardized the brand platform for the quality self-discipline of the industry. It has been recognized by industry, enterprises, consumers and all sectors of the society. It has become the successful model and platform for China's "a href=" http:// www.91se91.com/news/index_c.asp "leather industry < /a" and the implementation of quality self-discipline and casting brand.

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< p > 2014 is an important period for China's leather industry to move forward from a big country to a powerful country. Facing the increasingly severe domestic and international situation, as an important platform for the cultivation and upgrading of the industry brand, the real leather logo will give full play to its role as a certification mark, in order to better carry out its work in the spirit of better service and innovation for consumers: relying on the dermal marker platform to cultivate more famous brands both at home and abroad; strengthening the cooperation between the upstream and downstream businesses of raw materials and products by means of the leather logo and the ecological leather cooperation alliance; adapting to the market consumption mode, discussing cooperation with the e-commerce platform; increasing the publicity of the leather logo, accelerating the internationalization process of the leather logo.

Through a series of work on dermal markers, it will play a more important role in promoting the structural adjustment, pformation and upgrading of the industry.

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< p > < strong > Authoritative persons analyze the macroeconomic situation and the economic operation of the industry < /strong > < /p >

< p > current domestic and international economic situation is grim, production costs have risen sharply, and the profit margins of enterprises have been further compressed.

In order to have a clearer understanding of China's economic situation and the development trend of the industry economy, leaders of the Federation of light industry and leaders of the China leather and Leather Association made speeches respectively on the macroeconomic situation and the economic situation of the leather industry.

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< p > 2013, the sales revenue of leather, fur and products and shoemaking enterprises reached 20 million yuan, and sales revenue was 1 trillion and 168 billion 258 million yuan, an increase of 10.59% over the same period last year, and the growth rate dropped 0.35 percentage points. The total profit was 77 billion 776 million yuan, an increase of 13.41% over the same period last year, and the growth rate was accelerated by 3.4 percentage points.

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< p > 2013, China's leather, fur and products and footwear industry exported 82 billion 933 million US dollars, an increase of 9% over the same period last year, the growth rate dropped 0.8 percentage points, and imports of US $8 billion 470 million, an increase of 8.5% over the same period last year, and the growth rate has been speeded up by 2.7 percentage points.

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< p > < strong > with the help of the cooperation alliance, the leather logo and the eco leather enterprises have a total cooperation plan < /strong > /p >

< p > 2013, the leather logo and eco leather cooperation alliance was established. It aims to build a good platform for the strategic cooperation and win-win situation of the upstream and downstream excellent enterprises.

At this meeting, according to the needs of industry development, special leather logo and ecological leather cooperation alliance forum was held.

On the forums, representatives of product enterprises, tanning enterprises, testing institutions and tertiary institutions focused on how to establish a mutual trust mechanism between genuine leather signs and ecological leather groups, how to embody ecological values in leather logo products, and how to deal with the hot and difficult issues in REACH laws and standards.

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< p > < strong > designers join hands with enterprises in industrial fashion < /strong > /p >

< p > with the rapid development of terminal market demand, the value of design on products is increasing.

How can designers meet the needs of the terminal market? How to maximize the benefits brought by the design? How can enterprises retain the design talents? How to promote the development and training of design personnel through the industrial chain has also become the hot spot of the industry.

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< p > < strong > "China Leather Fashion day" activities held at the same time < /strong > /p >

During the conference, the China Leather Association also launched the "China International Fashion day" event for the first time during the conference. Inviting international authorities to jointly announce the trend of 2015 finished leather products; the international fur fashion show in the United Nations and Italy, showing the latest trend of the industry; inviting Italy shoes, bags and fashion designers to hold a design lecture to provide an international leather fashion feast for the delegates of the leather logo conference.

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