Check The Rules Of Brand Purchase And Communication

　　 Emotional investment rules

There is always an inexplicable arrogance in the strong, or arrogance. In short, it is not very likely that you will be summoned. I saw that many sales representatives were reluctant to call three for four. For example, a weak woman in the refrigerator to do the sample work, in itself has been losing heart, you do not help, still at the same time, how to make people uncomfortable. Though you are a leader, you are not a slave. Leaders must set an example, give help to your shopping guide, take them as your friends and relatives, care about their lives, understand their thoughts, and what matters can be respected on their basis without violating the company's principles. They can solve problems through negotiation, not order. Faced with this kind of relationship between friends and relatives, even if they leave the team, they will miss and help or support secretly.

　　 Career promotion Business rule

A good sales representative should not be afraid that your shopping guide will overtake you. Your goal is to make their income higher than yours, and their ability is stronger than yours, so that you can ask yourself at a higher level. A good shopping guide with good sales ability, planning ability and public relations ability (especially the two level market guide, they are not at the foot of the emperor, nobody cares), from time to time recommend to the company for promotion, take practical action to train them, (many sales representatives just like to talk about the inside, draw a pie to fill their hunger), let them see a good career upgrading platform, have a sense of belonging and a sense of accomplishment for the enterprise, do not make them feel the slim future of career prospects, and finally create a rebellious mentality.

　　 Pay ladder Business rule

A good sales representative is to create greater value for the company, generate more profits for the customers, and strive for more benefits for the shopping guide. No matter how long you are coming to the company, you can enjoy the social security benefits ahead of time, enjoy the special position subsidies, and enjoy the local market performance appraisal awards. In conclusion, these outstanding guides will strive for the special rewards that are not easy for them, strengthen their loyalty and gratitude, and encourage other shopping guides to form a virtuous circle.

　　 Fair assessment Business rule

The two level market guidance must not be the same as the primary market purchase. Absolute sales volume can not represent everything. It must be relative to the local market situation, even narrowing to the situation of shopping malls. Taking market share and market share as benchmark, many companies prefer to compare their sales across regions, always deciding whether they are good or bad by sales volume. Many excellent shopping guides are always unbalanced. They always feel unfair and have no sense of achievement, and their income is not very satisfactory. People, once psychological and material can not satisfy themselves, they may think of leaving.

To reflect, which enterprise did not introduce a lot of shopping guide management schemes and shopping guide codes of conduct, and many famous designers have talked about and designed more than one time, what echelon system, classified management, and survival of the fittest and so on, but still can not ease the excellent shopping guide flow. Everything is people-oriented. This is Liu Xuande's rule of the country, but also the slogan of big and small enterprises shouting, but how many truly executed! Let's give the lowest level shopping guides more family and friends feelings, so that they can truly feel the spirit of fairness, rationality, harmony and competition. Let's see how these excellent guides can't bear to leave.