Shanghai Fashion Summit Aims To Complement Each Other'S Strengths And Weaknesses.

After 5 years of development, Shanghai fashion week has gradually begun to take the role of introducing the latest design of foreign designers to China, and bringing Chinese young designers to the world's communication platform and platform.

At the same time, Shanghai fashion week has begun to pay more attention to the development of fashion industry. In every fashion conference this year, the organizing committee has invited the buyers of the main commercial circles and commercial groups in Shanghai to be the guests, hoping that the link will be designed to the two industrial ends of the market to promote the whole fashion industry to develop healthily and steadily.

Shanghai fashion week has explored and tried to explore the commercialized operation of fashion industry and gained some valuable experience.

Ms. Liu Yaqing, Deputy Secretary General of Shanghai Fashion Week Organizing Committee, said in an interview that in the future, efforts will be made to make Shanghai fashion week a symbol of Shanghai's fashion industry.

New York fashion week, London Fashion Week, Paris fashion week, Milan fashion week and Tokyo fashion week are very historic and influential fashion week. They jointly build a platform for world fashion.

For every successful fashion week, their success is due to their specific way of existence and mode of operation in their specific environment. The key to success in every fashion week is the golden key to knocking the door of success.

For this reason, the Shanghai Fashion Week Organizing Committee gathered the representatives of the five fashion week in the world to Shanghai, and held the fashion summit of "2008 Shanghai Fashion Week".

Obviously, the fashion week in Shanghai hosted the summit by learning from each other's strengths and weaknesses. It is of course a "top priority" to take "genuine classics".

"The goal and purpose of the Italy International Fashion Association is to protect, manage, coordinate and promote Italy fashion."

At the summit, MARIALUISA GAVAZZENI TRUSSARDI, vice president of Italy Fashion Association, said that Milan fashion has been developing for 50 years, providing designers with textile products all over the world, and providing fashion inspiration for everyone.

As a representative of Paris fashion week, Zhao Qian, director of the China Fashion Council, said that the fashion week in Paris has been changing with the demand and development of the world fashion industry.

In January 1997, at the beginning of the fashion week, as a result of the new reform standards, the invited members of high fashion were invited, including JEAN-PAUL GAULTIER, Chinese designer Xie Feng and mark.

This change made Paris fashion week open the door to the fashion center for the world, and helped it maintain the leading position of the fashion center.

In Zhao Qian's view, "the biggest success of Paris fashion week is to pform huge intangible assets into huge tangible assets. It maximizes the creativity through a mature economic operation mode."

As the birthplace of creative industries, London Fashion Week has been held for 25 years.

SIMON WARD, managing director of the London Fashion Association, said that in the past 25 years, BFC has helped and promoted some fashion designers through fashion week.

Through the continuous introduction of new projects for talented young designers to provide a media, businessmen, investors attention platform.

"In order to help promote local designers, New York fashion week was established in the form of an artist association 50 years ago."

Speaking of the creation of the fashion week in New York, STEVEN KOLB, executive director of the American Fashion Designers Association, said that the success of New York fashion week lies in its success in fashion display and commercial success.

Tokyo fashion week is another very successful fashion week after the fashion week of Milan, New York and Paris.

Totsuka Youko, a fashion designer association of Tokyo, said that Tokyo fashion week is committed to promoting the excellent traditional concept of Japan to help these cutting-edge designers to accept their creativity in business.

By understanding some of the five fashion week, we can see that fashion is a global hot industry, and across the border, where good design can find the market. What is important is that the organizers of fashion week and the supporters of designers should gradually develop a platform and mechanism that can be sustained and shared.

When these fashion leaders are planning for the future of the fashion week in Shanghai, they all share the same point: they hope that Shanghai fashion week should stick to their own characteristics.

In fact, both Italy's Milan and France's Paris have different styles, and these differences are their respective charms.

However, the premise of "preservation" should be "owning". So what is the characteristic of Shanghai fashion week?

Now Shanghai has been widely concerned by the international community. The fashion week of Shanghai has also established good communication with the international fashion center.

Ms. Zhao Qian, director of the Chinese High Fashion Association, may be a good summary. She said: "China's fashion industry is not lack of hardware equipment, the quality of production is very good, and there is a large consumer market. It can be said that China has a very good steed horse industry.

What China lacks is bole, that is, the industry that can find thousands of horses, foster thousands of horses, manage thousands of horses, and run capital.

Therefore, if Shanghai fashion week can understand the needs and pulse of its market, master a group of excellent designers who can create attractiveness for fashion week, and truly become Shanghai's fashion industry, this is the real success of this industry.

Yang Jing: editor in charge