Terminal: Summary Of Sales Promotion Activities
The conclusion of the promotion effect of < p > is very important. A good summary of promotional activities can help the terminal and we do better in the next promotion.
We can make the terminal feel our professionalism.
The summary of sales promotion effect is not carried out after the end of the promotional activities, but runs through the whole process of < a href= "http:// www.91se91.com/news/index_c.asp" > promotional activities < /a >.
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< p > summary of product sales during promotional activities, analysis and summary of sales promotion before, during and after sales promotion.
The promotion rate of sales promotion to products, such as 30% of the sales promotion expected to increase the sales volume of products, is the actual sales volume after the end of the activity. Has the sales target been fulfilled?
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< p > if it is not completed, it is estimated that < a href= "http://? www.91se91.com/news/index_c.asp" > sales target < /a >, it is necessary to clearly know the difference between the expected sales target and the analysis of the reasons for not completing the expected sales target.
Only by finding out the reasons can we avoid the recurrence of similar problems in the future work so as to improve the efficiency of our terminal.
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< p > summarize the sales situation of the competitive brand during the promotion period, analyze the specific sales data of the competition brand during the promotion period, and whether the promotion has an impact on the sales volume of the competitive brand.
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< p > summed up the difference between the normal sales situation and the competitive brand. Is there any improvement after the promotion? The information analysis, feedback and summary of the terminal promotional activities are the best way to correct the deviation in time, and the next promotion will avoid many lessons.
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< p > > a href= "http:// www.91se91.com/news/index_c.asp" > Terminal < /a > promoters are the implementers of promotional activities, and terminal promotion is a trivial and huge job. We have to invest a lot of manpower and financial resources in every promotion, so we require salesmen to lay a good foundation for sale in daily work (for example, the display position of terminal is very poor, the products of sale are not complete, and the relationship between customers and terminals is not in place.
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Such terminal P, we invest more money to do sales promotion, also can not achieve the effect of increasing sales volume and expanding brand awareness.
If we do our daily work, we can achieve better prediction when we are promoting sales promotion.
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