How To Select The Ideal Clothing Store?

< p > some people say that < a href= "http:// www.91se91.com/news/index_c.asp > > shop opening > /a > three key conditions:" the first is location; the second is location; third or place ".

It can be seen that the development of shops has a profound impact on the successful operation of the franchised stores.

The need to cooperate closely with the franchisee and the franchisee is to consider and formulate the strategy of opening a store in an all-round way, and to formulate and execute the opening shop plan in the most effective way, including market analysis, business circle investigation, site selection, decoration, opening preparation and opening.

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< p > < strong > shop location < /strong > < /p >

< p > process market analysis - Business District Survey - site selection - Decoration - opening preparation - opening.

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< p > < strong > analysis: < /strong > < /p >.

< p > 1. consider "a href=" http:// "www.91se91.com/news/index_c.asp" > clothing store < /a > new store. In order to reduce rent and reduce expenses, the shop area can be less, so it is decided to rent 10 square meters of shops first.

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< p > 2. there are two prosperous areas, but < a href= "http:// www.91se91.com/news/index_c.asp" > brand "/a" must be a street in this brand.

Only in this street can shops find business atmosphere.

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< p > 3. must be operated by a comprehensive store, which is suitable for local conditions.

To cover the second line, three line brand, accessories and so on.

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< p > < strong > site: < /strong > < /p >.

< p > retail oriented business mode determines the choice of storefront is crucial. It often determines the success or failure of the business directly.

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< p > How can we choose the ideal storefront? < /p >

< p > first step: to select lots and stores to choose lots of business areas, we should grasp the following key points: to grasp the "passenger flow" is the principle of "money flow", and to open shops in busy areas with busy traffic and bustling crowds, and the chances of success are often much higher than those in ordinary areas. Because the stream of people is a potential source of tourists. As long as the goods you sell or provide services can meet the needs of consumers, you will have good results.

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< p > the area with larger traffic volume is: 1. The commercial center of the town (that is what we usually call "downtown"); (2) the vicinity of the station (including railway station, long-distance bus station, passenger ferry terminal, starting point and terminal station of the bus); (3) the hospital gate (with a large hospital with an inpatient department as the best); (4) the school gate; (5) the popular tourist attractions; 6. The gate of the large wholesale market.

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< p > using the "Duo long city" effect, we may as well listen to consumers' saying: a white-collar Miss Lu of a company is a large consumer of flowers, often giving flowers and bouquet to customers and friends.

She said that in addition to being very anxious, she would probably buy flowers near a flower shop. Most of the time she went to a street to buy flowers, because there were more florists, a wide variety of colors, and a larger choice; Mrs. Jiang, who was teaching at a university, would buy clothes whenever she wanted to buy clothes. She always liked to buy clothes in a crowded place. She thought that besides many styles, the shop could sell goods more than three, and it would be easier to start at a price.

Therefore, do not worry about competition among the same businesses. Once the shops are open, the aggregation effect will be easy to expand, and to form a "professional Street". The business will be easier to do than single handedly.

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< p > notice that the choice of business location is closely related to the business content and potential customers, because all trades and professions have different characteristics and consumption objects. The golden lot is not the only choice. Some shops open in the downtown area, rather than in some relatively remote areas, such as selling small shops of salt, vinegar, and vinegar. The business in the residential area must be better than that in the downtown area.

Therefore, we must determine the location of the shop according to different industries and projects, and choose the right storefront, not the more lively place the better, the key is to act accordingly.

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