PEAK: Four Quarter Growth In Orders, Sporting Goods Market Gradually Heating Up

The Brazil World Cup, < p > a href= "http://sjfzxm.com/news/index_p.asp" > hot /a >, has also boosted the sporting goods market in China.

According to PEAK's latest release of the first quarter 2015 order data, the first quarter of 2015 order and the same store sales in the second quarter of 2014 were both growing.

Among them, the total order volume in the first quarter of 2015 was 10% to 20% higher than that in the same period in 2014. This is the four consecutive quarter of PEAK's orders growth.

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< p > "the ongoing football World Cup in Brazil and the coming Spanish Basketball World Cup have stimulated the enthusiasm of Chinese sports enthusiasts and boosted the confidence of dealers."

PEAK CEO Xu Zhihua said that with the improvement of national living standards and health awareness, PEAK's professional sports products will be favored by more sports enthusiasts.

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< p > summer is the main season for sports. Hot weather makes sport enthusiasts put forward higher requirements for light weight, breathability and performance of sports products.

PEAK also complied with the needs of the market, and launched a series of professional sports products, such as flying fabric, hot-melt and other new materials, such as ice sensing technology, and so on, which has been recognized by sports fans.

The two generation running shoes, which are equipped with PEAK's exclusive multi core kinetic energy technology, are in short supply due to its ultra light design and comfortable foot feeling.

In the early June, the three PEAK NBA star playoffs were listed on the market, and PEAK's star Parke helped sell PEAK's NBA Championship for 6 consecutive championships.

The "PEAK champion's law" of the "champion wearing the pick" has also become a popular topic among basketball fans.

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Under the impetus of these new products, PEAK's single store sales in the second quarter of 2014 (at retail price) also increased by a small number of units over the same period last year, driven by these new products. < p

At the end of the first quarter of 2015 (spring) order meeting, PEAK's footwear products and the emphasis on colorful clothing products were all well received by dealers. They all achieved a year-on-year increase in 10-20%.

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