In 2013, Shandong Textile Business Revenue Was 11437 Billion.

< p > "one look is to work for others, the most basic product we produce, the higher the added value is, the worse it will be.

If we want to change this situation and realize the scientific development of the textile and garment industry, we must speed up the pformation and upgrading of the textile and garment industry in accordance with the important instructions of general secretary Xi Jinping's Phoenix Nirvana and rebirth of Shandong.

Recently, at the Forum on pformation and upgrading of Shandong's textile and garment industry, Guo Shuqing, deputy secretary and governor of Shandong provincial Party committee, said.

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< p > > a href= "http://? www.91se91.com/news/index_c.asp" > Shandong < /a > is the major textile industry province and an important clothing and clothing Province in China.

According to the information of Shandong Textile Association, in 2013, there were 4344 Textile Enterprises above Designated Size in the province. The main business revenue was 11437 billion yuan and the profit was 71 billion 270 million yuan, ranking second in the whole country. 1309 clothing and apparel enterprises in the province were above designated size. The main business revenue was 217 billion 30 million yuan and the profit was 14 billion 110 million yuan, ranking fourth and second in the same industry respectively.

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< p > survey shows that with the acceleration of consumption and the acceleration of urbanization, the consumption of clothing for urban residents in Shandong is growing at an annual rate of about 10%. < a href= "http://? www.91se91.com/news/index_c.asp" > home textile products < /a > the market demand is expanding, and the market for environmental protection filtration, medical and health industries and other industrial textiles has broad prospects.

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< p > facing the current market changes, the problems existing in the textile and garment industry are more prominent.

Xia Zhilin, President of Shandong Textile Association, believes that the long-term contradictions of Shandong's textile and garment industry are low level, < a href= "http:// www.91se91.com/news/index_c.asp" > clothing design < /a > weak capacity and small brand influence. The new problems such as the aggravation of external dependence on raw materials, the rising labor cost and other new problems have gradually emerged. The overall competitiveness of the industry has been slow up, and accelerating pformation and upgrading has become a real and urgent task.

The output value of clothing industry and textile industry in Shandong is only 0.27: 1, while Guangdong is 1.25: 1.

In this year's report on the work of the government, Guo Shuqing once suggested that we should jointly explore the issue of whether the cloth that can be widely spread can be turned into clothing, interior decoration and handicrafts.

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< p > above all, the change of the global textile and garment industry has exceeded people's imagination.

With the acceleration of industrial upgrading, the current spinning, weaving and selling are quite different from the original ones.

The pollution of printing and dyeing industry has been very troublesome. Now the COD emission of sewage can reach 50 mg / liter. As long as the standard of emission is not relaxed, the pollution problem can be solved completely.

In the field of clothing, some famous brands in Italy and Japan have been included in the bag by Shandong enterprises. The merger and acquisition of Shandong clothing enterprises such as Ruyi group has gone to the international stage.

E-commerce and other new marketing modes are changing the market structure of the textile and garment industry. The online sales volume of Han Du Yi House reached 1 billion yuan in 2013.

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P has advantages and opportunities, and the development space of Shandong's textile and garment industry is still very large.

Guo Shuqing pointed out that to realize the pformation and upgrading of the garment and textile industry, we must constantly extend the industrial chain and value chain, and occupy the high-end of the industrial chain.

To guide enterprises to focus more on creativity, design, brand, marketing, talent and other short board, distinguish different levels of market demand, proceed from reality, identify the market positioning of their products.

To speed up the development of Shandong's textile and clothing brand, we must seize the favorable opportunity and acquire internationally famous brands according to the principle of courage and stability, and strive to expand the market space.

The government and relevant departments and trade associations should innovate their working methods and services.

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Below P, Shandong will accelerate the cultivation and improvement of the industrial chain of garments, home textiles and industrial textiles, strictly control the new cotton spinning capacity, pfer surplus capacity in an orderly way, and eliminate backward production capacity according to plan.

In 2017, the total sales of clothing, home textiles and industry in three categories increased from 26% to 30% and increased to 35% by 2020.

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< p > to make up these short boards of design and brand, Shandong will rely on the leading enterprises of clothing to accelerate the establishment of industrial design centers, and form a design platform integrating textile and fashion trends, new textile materials, popular fabrics and clothing brands.

On the brand, by 2020, there will be 10 Shandong brands with international influence.

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In addition, Shandong will also study the establishment of the Shandong garment industry development fund, and provide financial support and protection for the garment industry by creating guidance funds, attracting social investment, creating innovation for the clothing industry, cultivating talent brands, and opening up the market.

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