Big Cards Are Also Luxurious.

The big card arrives, and the baby is luxurious.

Lotus leaf exaggerated printing, wavy ribbon, thin silk yarn of the skirt, more than 2000 yuan to buy a children's wear princess dress is not a rare thing. Recently, reporters in the visit found that Burberry Kids, Armani Junior, Kenzo and other international first-line children's clothing has appeared in some high-end shopping malls in Changsha. The price of these big children's clothing is generally over 1000 yuan, but the design is very strong, and it can quickly catch the eyes of the Chao dad.

Miss Wu, 33, bought a Armani Junior dress 1589 yuan for her 2 year old daughter as a birthday present. The pink neckline and cuffs of the pink purple dress were inlaid with bright and sweet silk, which attracted Miss Wu's eye at the first sight. "These big brand children's clothing, although expensive, but it is really beautiful, and will not easily crash with others." As a Post-80's beautiful mother, Miss Wu, while pursuing her own fashion, is also keen to dress her daughter as a diminished version of herself.

Keep up with the trend.

The international big name children's clothing is luxurious, but the high price is also letting the young mother shrink from it. Their consumption concept is "using the medium price to wear the big card design", so the fast selling brand Kids and Baby series become the first choice of these mothers.

"Children grow too fast, always buy new ones. clothes It is not cost-effective to spend a few thousand dollars on a piece of clothing, or to sell the brand better, keep up with the trend, simple but not plain, and the price is not too expensive. Ms. Feng, who is busy choosing clothes for her 6 year old son, told reporters at the ZARA shop in Lok Ho City that she was completely impressed by these European and American styles. Clothes & Accessories Attracted by these little clothes, the little boys who were "created" were very gentlemanly, and the little princesses were lovely to the extreme. "These brands change quickly. Every time they come shopping, they will see different styles."

The reporter noted that Changsha's ZARA, H&M, C&A, GAP, UNIQLO and other fashionable parity quick sale brands have launched Kids and Baby series. They are moderately priced compared with the big international ones. For example, ZARA's baby outfit, a bag of five pieces is priced at 169 yuan; in UNIQLO, 79 yuan can buy two baby uniforms.

　 The main role of parents and children is also the movement.

Adidas, Nike, big mouth monkey, Lining, Anta... Now in Changsha, mini shops of all kinds of sports brands have sprung up like mushrooms. In Ping Hun hall, Mr. Chang spent thousands of dollars to buy football for his 7 year old son. shoes The whole set of kickball equipment, such as sports clothes, kneecap and so on, are of the same style as ours. "Summer vacation is coming, every day after work, I will take my son to play football and exercise, so that he can form the habit of loving sports from childhood."

A thin coat is several hundred yuan, and a pair of children's shoes need four hundred dollar bills. Reporters found that the sports brand launched the children's clothing, the main brand of children's parents, not to see the size of a small circle, the price is quite expensive, some even higher than the price of adult clothing, playing three to half off after 200 yuan children's clothing everywhere.

"Strict standards of fabric for children's clothing improve the cost of children's clothing products." A brand children's wear agency introduces children's clothing enterprises before they are produced. Spin Fabric samples are sent to the designated testing department of the state for fabric safety testing. After that, clothing sampling inspection is carried out, which results in the increase of children's clothing cost and the increase of children's clothing inspection fees to a certain extent. In addition, many brands of children's clothing to reflect children's interest, in the production process will be embroidered, applique, printing, embedding, mosaic and other processes to embellish, which also increased the cost. Therefore, children's clothing prices go up is self-evident.