The Spokesperson Represents The Brand Style And Counts Carefully.

< p > personality is the soul of a brand. It embodies the value connotation of a brand, and determines the different consumer groups owned by the brand.

Similarly, spokesmen also have different personalities, some mature and healthy, some youth fashion.

The key to optimize the effectiveness of brand communication is to match the identity of the spokesperson and the brand personality. Only by coordinating the two, the brand endorser can interpret the brand's personality connotation very well, and effectively establish and strengthen the unique position of the brand in the public.

So different brands should choose different spokesmen to ensure more effective advertising effect.

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< p > < strong > >: Daniel Wu < /strong > /p >

P is a sporting goods company whose sport is "a target=" _blank "href=" http://www.91se91.com/ "shoes" /a "clothing. Its name implies the spirit of courage and enterprising, dare to challenge, tap its potential and pcend itself, and pursue the perfect quality.

On the choice of spokesmen, he chose handsome to represent Daniel Wu.

Daniel Wu's overall sense of giving is a sunny boy with Yin and soft beauty and mysterious feeling.

And what Siqi needs is such a spokesperson, sunshine vitality, and a mysterious feeling that makes people want to uncover its veil.

Therefore, Daniel Wu is undoubtedly the best choice of Qi.

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< p > < strong > Yi Kang: Fan Bingbing < /strong > < /p >.

< p > Yi Kang is a company that designs, produces and sells high-grade leather shoes.

After the optimization and integration of the product structure, a series of classic, simple, charming, urban, leisure, elegant and intelligent men's leather shoes products have been formed.

And Fan Bingbing, the spokesman of the company, called herself "Fan Ye", because she was bold, optimistic and cheerful.

Such a character is masculine, tough, tough, feminine, gentle and careful. It is best suited to be a a href= "http://www.91se91.com/news/index_h.asp" with high quality men's and women's shoes. "/a" is the best.

And after years of consumption, Yi Kang also has a reputation for reputation in the eyes of consumers.

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< p > < strong > Saturday: Gianna Jun < /strong > /p >

"P" has been the pronoun of "a href=" http://www.91se91.com/news/index_h.asp "fashionable" /a "," avant-garde "and" popular "on Saturday. Its brand vision is the leader in fashion consumer goods.

It always uncovers the beautiful product concept and the development ideas that are catching up with the international trend and leading the international fashion, and explains the fashionable fashion of the brand with the new design style.

Such a brand, its image spokesman is a fashion trend of high-end characters - Gianna Jun.

Gianna Jun has a sweet appearance, a princess's noble temperament, and a very mature value. Her personality is very free and straightforward, which is very consistent with the image of women's shoes on Saturday.

Saturday women's shoes, whether they are office white-collar workers, or urban beauty, are the best choice.

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< p > a brand spokesperson is related to the image and influence of the brand. Therefore, in choosing a spokesperson, what should be pursued is consistent with the brand personality, that is, not only beautiful appearance.

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