What Strategy Does Xinjiang Textile And Apparel Need To Achieve 300 Billion Yuan?

< p > > the world's < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > a target= "_blank" href= "_blank" > shoes "< > hat net" Xiaobian "to introduce the strategy of" Xinjiang "," target= "and" textile ".

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< p > recently, the Xinjiang Autonomous Region Government held a press conference in Beijing, and issued ten preferential policies formulated by Xinjiang in developing the textile and garment industry to promote employment, such as the special funds for the development of textile and garment industry around 20 billion yuan, the implementation of special tax concessions, low tariff preferences, textile and apparel freight subsidies, the use of cotton subsidies in Xinjiang, training of employees and social security subsidies, support for centralized construction of printing and dyeing wastewater treatment facilities, increased support for Southern Xinjiang and increased financial support.

It is hoped that the total output value of the textile and garment industry will reach 212 billion 500 million yuan by 2023, and the employment volume will reach 1 million.

The national plan for adjustment and revitalization of the textile industry pointed out: "support Xinjiang to give full play to the advantages of cotton resources, develop the cotton spinning industry, and build high-quality cotton, cotton and cotton textile bases.

We should build Xinjiang into a textile and garment export processing base based on the mainland for Central Asia and Europe, and a regional international trade center. "

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< p > what strategy is needed for Xinjiang textile and apparel to achieve 300 billion yuan? < /p >

< p > I believe that Xinjiang's breakthrough of 300 billion yuan will surely take away Jiangsu, Zhejiang, Fujian, Guangdong and other clothing exports to Europe, because the total volume of clothing is not a shortage but an excess.

Therefore, the author thinks that Xinjiang clothing can choose a breakthrough. The popular saying in China is that the nation is the world, but the problem is that this race is not necessarily national, it can be foreign.

If it is confined to Chinese clothing, it is a dogmatic understanding of "the nation is the world".

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< p > > therefore, I suggest that the Cuban national costume "guyawei" shirt is a breakthrough, not a reproduction style, but a few basic elements that retain Cuban national costume, such as large pockets, with vertical bar folds before and behind, decorated with buttons, straight hem, not worn in trousers, and materials of cotton, linen and silk, white.

This vertical embroidery pattern has the characteristics of Philippines, perhaps it is reduced to folds instead of Cuba.

President Xi Jinping visited Cuba on this Latin American trip. He was invited to wear guyawei shirt to visit the revolutionary site of Santiago, the heroic city of Cuba.

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< p > the problem is that the Cuban national costume was made in 2010 as the national costume after Raul took office. The Mexican people call it the wedding shirt. The Republic of Dominica is called "chapapna". Haiti called "Gua ya Baer". Trinidad and Tobago called "jacket". When Mexico hosted the APEC leaders' informal meeting in 2002, the host's gift to the leaders of the conference was guiyera.

It was popular in the southern part of the United States at the end of last century. American politicians wore guguera and pulled votes in the American American community in the southern part of the United States, and Reagan and George Bush had crossed the big shirt for the show.

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< p > it is obvious that Cuba's national costume has a huge Latin American market, which is also a weak link in China's clothing exports. Most of China's clothing exports to the United States, Europe, Southeast Asia, Africa and other countries, and exports to Latin America have not done a thorough job.

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< p > I believe that Xinjiang's textile and clothing must aim at the strategic gap of foreign trade and carry out the strategy of Cuban national costume design and pformation. I believe that the way to respect Cuba's shirts can not be put into trousers.

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< p > first, you can design jacket, LOGO is Chinese English "Chinese version of Cuba's national costume".

A lot of < a target= "_blank" href= "http://www.91se91.com/" > designer < /a > do not understand why it is not other terms but this kind of terms. I believe that the consumer's ability to identify is limited, so that it can help consumers choose, but also can help consumers to understand and show their charm.

This is a live advertisement.

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< p > Second, we can further design the coat, windbreaker, big pocket, vertical display pattern, and increase the vertical rivet to increase the metal feeling.

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< p > Third, you can make evening dress, tuxedo, women's dress, cheongsam and long down garment, which can be pformed into Cuban garments. For example, the long bag of women's clothing can be designed as a fake, and can also be designed as a false bag of contrasting colors. It can be used as an ornament.

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< p > Fourth, through the complex pformation of Cuban national costume, let it intimate contact with the world fashion color, ignite the Latin American International Xiao Man heart.

Because of the Cuban national costume that China has changed, both Chinese and English are available, which is an effective mobile advertising for the hearts of Latin America and China, and can also penetrate into the southern US.

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< p > fifth, it is possible to integrate the Cuban national costume with the clothing styles of various countries, or to absorb the nutrition from other countries and to refit Cuban costumes, and to design Cuban national costume with various national aesthetic characteristics, so as to facilitate Xinjiang to orientate in the counterpart countries. This is the localization of Cuba's national service overseas.

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< p > sixth, we can carry out the integration of Cuban national costume and Chinese clothing elements, and consumers will always exist in the pursuit of novelty and excitement.

It can become a fast fashion product, quickly take the image of a Chinese clothing market and create a fast fashion giant in China.

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< p > through the above strategy, the author thinks that this Chinese version of Cuba's national costume pformation, taking into account the trend of the world, localization of overseas countries and the pformation of all kinds of garments, especially the Chinese version of "Chinese version of Cuba's national costume" LOGO, is a free live mobile advertisement.

Positioning fast fashion, this is a consumer market targeting most people. I hope that the the Xinjiang Uygur Autonomous Region government can launch this fast fashion Chinese version of the Cuban national costume Series in the fourth China Asia Europe exposition in September. Urumqi Ruyi group, Kashi Jinbo Knitting Co., Ltd., Akesu Giant Eagle Group, Bazhou Yili County, Midea Textile Co., Ltd., Bazhou Bai Jia Hui Textile Co., Ltd., Korla economic and Technological Development Zone, and the Jinfu special yarn industry and other national textile and garment enterprises should not lose at the starting point.

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< p > after all, 60% of the country's good cotton is in Xinjiang, and the electricity price is estimated at 0.3 yuan and 1 degrees. There are various subsidies, tax preferences, freight subsidies and so on. Why should we survive in such unpopular clothing as chemical fiber? The production of cotton materials has no such thing as unwelcome foreign testing.

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< p > I believe that the technical content of the clothing industry is not high, but strategy, creative design, brand, sales, overseas development and so on, but it involves more research content.

Therefore, I hope that a large number of Chinese fast fashion giants emerge in Xinjiang and become leaders of the international garment industry.

As long as the strategy is issued according to the author's strategy, by 2023, the total output value of textiles and garments of < a href= "http://www.91se91.com/news/index_p.asp" > Xinjiang < /a > not 212 billion 500 million yuan, but can exceed 300 billion yuan.

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