2014 China Clothing Brand Positioning And Upgrading Development Summit Forum Will Be Held In Shanghai

　　 What kind of way should Chinese clothing go out?

"How to be a Chinese business under the new business environment? fashion The industry finds the power engine to create the next golden ten years? What kind of innovation and transformation will Chinese garment enterprises accomplish in brand positioning? "In August 17th, the Summit Forum on positioning, upgrading and development of China's clothing brand, sponsored by the first financial CBN China Economic Forum and RBA's men's wear, will be held in Pudong Expo Center of Shanghai. The brilliant speeches from the government association leaders, industry experts and leaders of brand enterprises will open a window of speculation for China's fashion industry, which is entering the road of transformation.

As we all know, in recent years, along with the adjustment of the national economic structure and the change of consumption patterns and the impact of the mobile Internet, the Chinese garment industry has begun to enter a critical period of comprehensive transformation and upgrading. In such a whole industry are thinking about how to take a new step, "the" China clothing brand positioning and upgrading Development Summit Forum "will bring other kinds of mental shock?

According to the responsible person of the Secretariat of the "China fashion brand positioning and upgrading Development Summit Forum", this forum is the keynote session. They not only invited Zhao Ping, director of the Consumer Economics Research Department of the Ministry of Commerce, but also shared the research findings on the upgrading and reshaping of China's fashion industry, and analyzed how to seize the opportunity to take the initiative in the transformation of her own clothing brand. In particular, please give a keynote speech to Trout, China's partner and general manager Deng Delong, who has the reputation of "China's first position". Brand clothing How to "clear strategic positioning and build a consumer's mental brand" points out the way ahead. As a joint organizer of the forum, CEO hung Zhong Xin, who has always been a low-key actor, will also make a clean sweep of the story behind his brand building and enterprise development, and sincerely communicate his views on the industrial status and the ideas of innovation and transformation.

The director also said that in addition to the keynote session, they will also invite leaders and experts from the China Apparel Association, Shanghai garment industry association, Donghua University, fashion magazine editor and other experts to launch a lively brainstorming to harvest the ideological achievements of the upgrading of Chinese clothing through the collision and exchange of different views.

It is reported that this is about to open the curtain. Clothing industry The summit forum will be attended by more than 200 representatives from all levels of the industry. When the forum is broadcast live on the first financial channel, the webcast platform will also be opened, and the video and video will transmit the brilliant ideas and contents of the forum in real time.