Sinopec Is Ready To Join The Express And O2O Business.

< p > yesterday (August 12th), a href= "http://www.91se91.com/news/index_c.asp" > Sinopec Group < /a > Sinopec Sales Co., Ltd. (hereinafter referred to as Sinopec Sales Company) announced the signing of the business cooperation framework agreement with SF EXPRESS Limited (hereinafter referred to as SF), the two sides will mainly carry out three business cooperation in O2O (online and offline linkage) business, oil sales, logistics distribution, cross marketing and other fields.

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< p > the most important concern is that the Guangdong Sinopec Yi Jie convenience store will pilot the opening of the "sway" store of Shun Feng, providing O2O services such as courier receiving and sending, electronic business package and commodity two-dimensional code sales, and expanding cooperation scope in other regions based on the effect.

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Insiders believe that the move will further clarify that Sinopec's sales company will pform from oil suppliers to comprehensive service providers, and that P will have 2.3 000 outlets nationwide.

Previously, it was widely rumored that the a href= "http://www.91se91.com/news/index_c.asp" > Shun Feng < /a > or the construction of 3 000 O2O convenience stores may not be groundless.

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< p > < strong > Yi Jie layout logistics network < /strong > < /p >

< p > Sinopec said that in addition to trial setting up "Hey guest" store in Yi Jie store, it will also explore Shun Feng to provide warehousing and a href= "http://www.91se91.com/news/index_c.asp" distribution service < /a > for Yi Jie convenience store and e-commerce business, and actively carry out cross marketing and other cooperative businesses.

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< p > according to the common statement of Sinopec and Shun Feng yesterday, this is the "double network overlay" of the convenience store network and logistics network. By increasing the network coverage and enhancing the service function of the network, the superposition effect of 1+1>2 will be formed.

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< p > industry insiders told reporters that Sinopec's current non oil business mainly includes convenience stores, electricity suppliers (Yi Jiewang), automotive services and advertising.

The demand of the first two main businesses to the logistics system is huge, and the cooperation with SF will undoubtedly facilitate its systematic layout of the logistics network to support future business development.

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"P", "Shun Feng this year to accelerate the pformation of integrated logistics providers is also particularly evident, and is directly integrated management.

Compared with other logistics express companies, SHF is one of the few strategic cooperation enterprises in China that are suitable for Yi Jie.

Xu Yong, chief consultant of express consulting network, told reporters yesterday.

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< p > the industry believes that in addition to having a nationwide express distribution network, Shun Feng also has new business such as "Hey" convenience store, Shun Feng preferred e-commerce website, fresh distribution and other emerging businesses, and there are many possibilities for cross marketing between them.

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< p > reporters learned from Shun Feng that "Hey guest" store has many services besides express logistics and virtual shopping, such as ATM, group buying, pre fitting room, laundry room, household appliances repair and so on.

The community terminal service function of "Hey guest" store will undoubtedly help to attract the popularity of Yi Jie.

As Sinopec's sales company believes, cooperation will help both sides to promote new business development and create new profit growth points.

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< p > < strong > "Hey guest" shop or borrow power easy to Jie < /strong > /p >

< p > in addition, Sinopec official website said in August 8th that Fu Chengyu, chairman of Sinopec group, met with Tencent Inc President Liu Chiping and his party in August 7th, and the two sides exchanged views on cooperation and other topics.

It is widely believed that with the speed of Sinopec's "mixed pformation" at present, Yi Jie will give more and more imagination to the outside world.

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< p > on the other hand, in the middle of May of this year, the SF "Hey guest" shop, which has been in the focus of public opinion, suddenly became the second cooperative private enterprise of Sinopec's "mixed change" yesterday.

But it is yesterday's news that the industry suddenly realized that it has been widely rumored that Shun Feng or the construction of 3 000 O2O convenience stores is not groundless.

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At present, Sinopec has set up 2.3 convenience store convenience stores, offering 20 million service to customers every day.

Sinopec yesterday made clear that it would expand its cooperation scope in other regions according to the pilot results of the Guangdong easco convenience store and the "Hey guest" store.

Obviously, this opportunity for the "Hey guest" shop is huge.

Wang Wei, chairman and President of SF, attended the signing ceremony yesterday.

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< p > Xu Yong told reporters that it is relatively easy to catch up. In addition to trying out the samples for trial, the "Hey guest" store has no stock in store, and the "Hey customer" shop that has thrown away the burden of inventory has to increase its density and expand its scale on the one hand. At the same time, it will not only generate too much cost, but also save the appearance and reduce the cost.

The "Hakka" store is considered only to achieve economies of scale through the scale effect.

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