Who Can Take Over The Banner Of Kenzo?
2015 the spring and summer fashion week has passed. The fashion makers not only set themselves up for the long guns and short guns, but are still waiting to see what kind of street explosions like Givenchy and Kenzo will offer. Unfortunately, there is no such answer. The new season of Givenchy returns to Riccardo Tisci's best black and luxurious style, but does not extend the street style of spotted pagi, while Kenzo builds the fashionable charm of the new French style with the ocean's natural and wavy posture. Looking at these intoxicating new clothes, people can't help asking, who can take over Givenchy and Kenzo after the fashion street craze pushed by these brands? Trend Banner.
Chrome Hearts
Chrome Hearts, as a famous accessory brand in Hollywood, is actually an old brand created by Richard Stark in 1988. The founder originally made props and accessories for Hollywood movies, and occasionally made exclusive Cher customization to make him and his brand famous. This brand turning point from rock and roll spirit laid the foundation for chrome Hearts's more mature rock, Gothic and punk hip-hop style. Although it was originally an accessory brand, chrome Hearts continued to expand and expand its product range to include children's clothing and leather goods. In 2011, it also launched a jewelry series jointly with Kate Hodson. In the elements of the street trend, exaggerated conspicuous accessories have always been indispensable, and many times even if the matching clothing is a simple route, it only needs to add the ornament of accessories. It can instantly divide you from the "Su Ren district" into the "Chao Ren faction". For example, now, you can't expect every GD to wear your own brand clothes, and chrome Hearts has long been "lucky" by him. Therefore, chrome Hearts is also expanding its business in Asia, and settling in Beijing Yintai can also be seen as a commercial step in this trend. Although there are not many paved sites in the US, Europe and Asia, New York, Paris, Japan and so on are fashionable gathering places. It is enough to see that chrome Hearts has gradually gained a foothold in the fashion industry and is ready to go.
Boy London
Boy London is actually a very popular trend in recent years. However, in recent years, the popularity of street style is rising. On the other hand, we have to thank the Korean people. A large number of idol group members on the stage of clothing, there are always several tide cards, Boy London is no exception. The other is brand In Korea, it has been snatch. In fact, many European and American tide cards have been snatch in Korea. Although the brand is a bit angry, the publicity and promotion after being snatch still let them see more commercial value. In China, Boy London has become more and more familiar, including ASOS, China and YOHO. The iconic Logo is also based on black and white tone, constantly changing patterns on the profile, and men and women are all right, with some British feelings. It is more important to make use of the brand history of the past 40 years and the ups and downs of the fashion and trend industry that they have experienced.
Antpitagora
Antpitagora, Antonio Pitagora, a leading fashion designer from Italy, has launched the latest fashion casual accessory brand this year. Like many classic brands, the price is relatively more intimate, the style is more suitable for everyday wear, and it can be remembered at the same time in printing patterns. In September, the brand launched its first design series, the 2015 spring and summer men and women wear series, inspired by the ancient Greek style elements with historical sedimentation. Instead, it used the perspective, grid and collage printing technology to show the classical and modern collisions. The heavy ancient door Rings became the most important elements of the season. The idea was unique, and the clothes were dressed. The Antpitagora of the first show seemed pretty good. It also quickly entered Shanghai Xintiandi. It seems that both China and Asian markets attach great importance to it. This is the first voice of the brand. Okay, wait and see.
OFF-WHITE% Virgil Abloh
Fan marketing may be the business marketing method insisted by OFF-WHITE% Virgil Abloh. Virgil Abloh is the Kanye West stylist. With this in mind, it can attract a lot of Fans to rush into the store and buy a piece of "kan Ye Tong" to comfort herself. So it can be very clear that Off White is making new clothes for young people. For example, 2014 autumn winter women's series of blouses, jeans and coat skirts are all necessary and well worn products. The 2015 spring and summer men's wear, which was released earlier, is designed with elements of sunshine and beach surfing in California, paint on clothes, many military style emblem, natural style printing and so on. It also appears in the men's wear. It is not only the standing style of Kanye West, but also the new street trend. In the face of the Chinese market, the red casual suit made by Kris Wu Yifan, a member of the former South Korean idol group, was designed to test the water. Not only did it match the new drama that Wu Yifan was filming at the time, but also it was the first time that the brand was released in a domestic street shooting column. It also brought a large ticket powder into a loyal powder of "Off White" in a flash. "Idols wear what we love." Off Whita is really steady and steady in the market. Let's see how to continue to make it in the future. Who makes it a hot trend?
Giacomorelli
Although Giacomorelli is only a brand of fashion shoes, its appeal and strength must not be ignored. Because in the street style, the shoes on your feet are absolutely indispensable. Sometimes, even the clothes can reflect whether you have good taste. This is a designer brand from Italy, working closely with Luisaviaroma, and also offering a limited series of two cooperation. Brand from the relatively simple Lok shoes to the blink of sequins color series have been doing, every season on the basis of basic funds constantly inject new inspiration, not only with the tide clothing can be very good match, and in itself can become the highlight of the shape, no wonder many fashion artists love Giacomorelli shoes.
It is not yet clear who will take the title of street trend vane, but several brands are constantly upgrading themselves. Design It is the only way to recognize and identify the value of goods and brands by attracting and developing customers, attracting celebrities, fashions and ordinary consumers. With the popularity of social networks and the increasingly affinity of the fashionable and fashionable circles, the heat of street fashion is still there.
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