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    Innovating Italy Fabric Manufacturers To Move On

    2014/10/13 17:15:00 42

    ItalyCreativityFabric

      

    Italy

    The high-end fabric manufacturer at the Milan Textile Fair shows the autumn Series in 2015, saying that after two years of hard times, he is confident and enthusiastic about the current economic situation.

    The impact of the global financial crisis can be very large. In the first quarter of 2009, the volume of production declined sharply, and this adverse situation lasted for two years.

    Since then, output has been growing for five consecutive quarters, and has finally reversed.

    "Now that we are in a favorable position, we must make good use of it," said SMI chairman Claudio marenzi.

    Export growth in the EU is very strong, while some non EU developing countries have contracted.

    This is the result of promoting European integration and European regional peace, because Russia is a very important European trading partner.

    The chairman of this exhibition's top woollen fabric area is Pier LuigiLoro Piana and Louis Weedon Mohair of Louis.

    Fabric

    Vice president and Loro Piana, a luxury wool giant, believe that the current European situation has helped Russia's high-end wool fabric sales in India, potentially boosting growth in this sector, exceeding the expected 5% in 2014.

    Lorenzo Bonotto, the business director of creative textile expert Bonot to spa, revealed that the company laid off 25% of its employees in 2010, but has since improved the company.

    Originality

    When the product volume is repositioned as the direction of mixed fabric, it will flourish again.

    "We have invested 8% of our turnover in product research and development.

    In each quarter, 95% of our series will change. "

    Bonotto added that the outstanding fiber, material and effect were a major trend of the quarter, and showed a black woven suede with glittering lacquer, glassy paper with wool, an ancient copper foil with a thread, and two options of pparent and opaque choice.

    Bonotto also introduced a kind of handicraft fabric made of old shuttle looms in the early World War II.

    A high-end suede hybrid fiber company increased by 25 percentage points in the first eight months of 2014 compared to the same period in 2013.

    Michele Filipponi, director of fashion department, points out that Alcantara has reinvented itself in the difficult market environment in recent years by repositioning the luxury market.

    He also showed the women's series designed by Yohji yamamoto, which was exhibited in Italy Embassy in Tokyo in March this year, from the rust colored knitted dress to the deep pink print jacket, which covers many aspects of application.

    A new technology enables flash shavings to solidify and attach to materials, such as flat stones or glass powders, in a hard, customizable shape.

    Birgit Gahlen illustrates the technological innovation of super Merino wool fabrics in high-end men's clothing.

    As the head of product development of Thewoolmark company, Birgit mainly promotes Australian Merino wool for farmers.

    BobLangtry, chief marketing officer of Woolmark, says Australia provides 90% of the world's Merino wool.

    Gahlen refers to the trend of "travellers" - the introduction of new flexible technologies and the maintenance of high performance, low maintenance waterproofing or adhesive films.

    Subtle color combinations and patterns are driving the development of more casual, multi-functional high-end men's clothing.


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