Fashion Alliance, Fashion Exhibition, Fashion Topic, Fashion Industry, Shenzhen Is Heading Towards The Fashion Capital Of The World.

An international fashion week may change not just the clothing industry in Shenzhen, but the more colorful Shenzhen fashion industry.

In 2013, Shenzhen officially defined the "fashion industry", and the traditional competitive industries such as watches, jewellery, clothing, underwear and so on went to the fashion industry.

At the Shenzhen Furniture Fair in March this year, the Shenzhen fashion industry alliance was announced. It was launched by eight industrial associations, including industrial design, jewelry, furniture, clothing, watches and clocks, so as to enhance the taste of Shenzhen people's fashionable life and set up Shenzhen's "fashion capital city" brand image.

The fashionable international fashion week is the fashion voice of Shenzhen. It belongs to Shenzhen clothing and also belongs to Shenzhen fashion industry.

Deep enterprises do their best in fashion.

Zhang Fengwei, Secretary General of the Shenzhen underwear industry association, has been very busy. In August, she went to Las Vegas, USA to carry out the "Shenzhen fashion underwear show". In September, she went to Shanghai to receive the licensing of the first batch of 22 industrial cluster regional brand construction pilot units. In October, she went to Chengdu to start the first station campaign of Shenzhen inner garment brand promotion nationwide.

Zhang Fengwei thinks he is doing something big: exporting Shenzhen fashion and making Shenzhen a fashionable city.

This event is not a matter of Zhang Fengwei's own, but a major event in which Shenzhen's traditional advantageous manufacturing industries such as underwear, watches and clocks, jewelry, furniture, clothing and so on are working together.

In May, the Shenzhen underwear exhibition, the Shenzhen international horological exhibition in June, the Shenzhen trade fair in July, the Shenzhen enterprises did their best in the fashion industry. The underwear enterprises such as Anli Fang, Xue Xian Li, Yi Si La, and bartier were also staged to perform the gorgeous show. Fiyta, EBOHR, heavenly king and star Huang and other horological enterprises were releasing fashion trends with the help of special exhibition stands, model shows and so on. The brands such as Ma Tiannu, pink and wardrobe went to fashion fashion show to release women's fashion vane.

In August of this year, the Shenzhen Fashion Designers Association was established.

Zhao Ziyi, Secretary General of the association, said that the establishment of the association was intended to promote the development of fashion industry in Shenzhen, so that Shenzhen could become a treasure house of world-class fashion designers and make Shenzhen a world fashion city.

In September this year, the Shenzhen Fashion Designers Association held the TOP5 cross-border Summit Forum to discuss the topic of fashion crossover. "The fashion design of Shenzhen has already opened the curtain!" Xia Guoxin, chairman of the Fashion Designers Association and chairman of the fashion designer, said that promoting the integration and development of cross border design resources in fashion fields such as Shenzhen fashion, watch and jewellery, hotel buildings, interior furnishing, space flat, educational media, music and other fashion areas will help improve the global influence of domestic fashion designers.

Zhu Shunhua, Secretary General of Shenzhen Watch Industry Association, regrets that Shenzhen is running towards fashion.

Fashion alliances, fashionable exhibitions, fashionable topics, and fashionable industries have sprung up in Shenzhen, rooting and sprouting, waiting to grow into towering trees.

"Shenzhen fashion" urgently expand domestic and foreign markets

From October onwards, Shenzhen underwear will tour to the important cities of the country, striving for the brand storm of Shenzhen underwear area in 15 cities in 3 years.

Chengdu is the first stop of the national tour of Shenzhen underwear regional brand.

This is the information from the Shenzhen underwear industry association.

Before that, Shenzhen's clothing has broken into North America.

In August 17th, the Shenzhen underwear industry association organized more than 10 leading enterprises to participate in the Las Vegas international clothing and Accessories Fair (MAGIC SHOW), which has a history of more than 70 years, and carried out the Shenzhen fashion underwear show to promote the outstanding Shenzhen underwear brand enterprises to the international market.

At noon on September 7th, the fashion show from Shenzhen in New York Lincoln Center in the United States was stunning, Li Qi, Saer and other clothing brands, perfect integration of Chinese elements and the world trend, in New York international fashion week's T stage.

Shenzhen's underwear, Shenzhen clothing, Shenzhen jewellery, Shenzhen watches and clocks, Shenzhen furniture and other traditional manufacturing enterprises are not only going abroad, but also internationally.

"We look forward to exporting Shenzhen fashion".

Focus on the forefront of fashion

"Fashion never stops."

After the national day, Zhang Hongtao, Secretary General of the Shenzhen garment industry association, released a strong news on WeChat: the first Shenzhen fashion week will be held by the Shenzhen Municipal People's government, the Shenzhen economic and Trade Information Committee, the Shenzhen people's government, and the Shenzhen garment industry association.

Yesterday, there was a clear timetable for this fashion event.

In order to hold the fashion week, Shenzhen garment industry association has worked hard for many years.

The association led Shenzhen women's clothing enterprises to London to participate in fashion week, went to New York to participate in New York fashion week, learning is also very envious.

"In the past, we need to understand the latest trend of fashion. We must go to Paris, go to London, go to Milan, go to New York, and go to Tokyo.

When will we have our own fashion week and introduce the latest fashion trends? "Shen Yongfang, President of the Shenzhen apparel industry association, introduced with emotion," let the enterprises and citizens do not need to go abroad to learn the latest fashion trends. This is the first driving force for the Shenzhen fashion week.

The hosting of the fashion week means that Shenzhen has already targeted the four world fashion cities of New York, London, Paris and Milan.

Why does Shenzhen have such an impulsive desire to become a world class city of fashion? It is obvious that fashion is productivity.

Xia Guoxin, chairman of the Shenzhen women's clothing brand, pointed out that in 2012, the fortune of the Spanish Zara boss even surpassed Mr. Buffett. Three of the top ten of the world's top 10 were engaged in the fashion industry. This shows that the fashion industry is capable of producing large enterprises.

Making fashion a Shenzhen business card will help the traditional industries to be reborn.

"The potential of domestic fashion consumption is huge."

Li Feiyue, chairman of the blue wardrobe, pointed out yesterday in an interview with reporters that Shenzhen is already one of the core cities of Fashion China, making fashion a Shenzhen business card.

Li Feiyue believes that fashion is not popular, fashion is the precipitation of time, which includes the precipitation of fashion industry, the precipitation of fashion crowd and the precipitation of fashion idea.

He pointed out that Europe has become the birthplace of global fashion, which stems from the long deposition and accumulation of culture and art since the Renaissance, thus forming the deep nutrition of European fashion.

To become one of the most influential global fashion cities, Shenzhen also needs to accumulate urban fashion culture and citizens' artistic attainments.