2014 China International Fabric Exhibition Starts From "New"

At present, China's textile and textile industry is in a complex and changeable environment. At this moment, both the industry and the brand itself are facing a new challenge.

Based on this point, the innovation ability and innovation achievement of the exhibition will become an important factor to decide whether an industry or an enterprise can win the market competition. Encouraging enterprise innovation and promoting enterprise innovation has become the most urgent thing to do at the present exhibition.

As the weathervane of the industry development, the twentieth China international textile fabric and accessories (Qiu Dong) Fair was held on October 20th ~23 at the Shanghai New International Expo Center, the first time for the industry to sort out the thread, guide the direction, boost brand value remodeling.

Special district artisan "new" unique

Every year, in order to highlight the promotion of special products, the Intertextile fabric exhibition organizing committee will constantly improve the design and construction of the exhibition area for the fabric exhibition, so as to match the overall layout of China's textile industry and the needs of brand development.

This year, the China international textile fabrics and accessories fair, which is 20 years old, is market oriented. It ensures the scientific rationality of the exhibition area, and further refines the efficiency of the buyers.

It is understood that the cowboy hall (W5 Hall) was expanded from last year's 3/4 pavilion to a pavilion.

Jeans producers at home and abroad will compete in the same hall. There will also be a cowboy display area to display new and environmentally-friendly denim fabrics.

The sustainable development area (W4 Pavilion) area is composed of fabric suppliers, testing and certification bodies and product exhibition areas. The exhibition area is based on the promotion of digital technology, displaying digital, laser and monitoring technologies.

The area of the exhibition area of the ramie textile exhibition area (E3 Pavilion) has also increased slightly compared with the previous period, and the product category will be more abundant.

The exhibition area of technology innovation space (E5 Pavilion) includes new material exhibition area, new technology exhibition area and technology exchange area, and sets up a platform for textile technology exchange and exhibition.

Besides,

China's international textile fabrics and accessories (Qiu Dong) Fair is also highly recommended for printing and promotional materials, so as to avoid the relatively small number of special exhibits being submerged in the vast fabric of the ocean.

Overseas exhibition groups bring new products.

This exhibition will display a wide array of textile fabrics and

From more than 30 countries and regions, more than 3500 exhibitors participated in the event.

The fashion Europe Pavilion, the Multi Country / regional exhibition group and the joint exhibition group are once again the most popular highlights of the exhibition.

This year's fashionable European Pavilion (SalonEurope) covers an area of 10000 square meters. Exhibitors include fabric manufacturers from Europe, accessories suppliers and design companies.

The French, German, Portuguese, Spanish, Turkey and British Pavilion and Italy Milano Unica will return again.

Another highlight of the fashionable European Pavilion is the Premium Wool zone, which displays high quality woolen fabrics from France, Italy and the United Kingdom.

The Verve for Design is a collection of design studios from Australia, France, Italy, Korea, Spain and the United Kingdom. They display their latest designs of original fabrics and textile patterns.

Despite the different products and different ideas, overseas brands share the same point - they are expected to cater to the rising demand for high-end and high-quality textile products in the Chinese market. They are full of expectations for the Chinese market and for Chinese partners.

According to Agnes Elisabelar, director of international operations at Espace Textile, a French Pavilion, French suppliers hope to grasp the business opportunities brought about by the continuous growth of quality fabrics in the Chinese market. They see the exhibition as the best way to achieve their goals.

"More and more Chinese buyers are paying attention to the quality, creativity and reliability of the fabrics, and the weavers of the French Pavilion will be able to meet their requirements."

She said.

"This is the top Textile Expo in China, and the audience is from all over the world, so it will give our exhibitors a lot of benefits."

Wonderful activities bring new inspiration

For brand enterprises, the exhibition is not only a self display.

It is also a holy land for learning and learning.

China international textile fabrics and accessories (Qiu Dong) fair not only effectively set up a convenient access to the market for domestic and foreign brands, but also extended functions according to the changes of enterprises and market demand. Through the trend publishing, business enterprise docking, technology frontier, creative culture, cross-border cooperation and other contents and forms of innovation, it gradually became the resource allocation platform for industrial upgrading and development.

At the current China international textile fabrics and accessories (Qiu Dong) fair, the organizing committee has expanded its fashion trend area, the trend of formal dress, casual wear trend, excipient trend and women's clothing trend are located in E2, E4, E7 and N2 Pavilion.

China international textile fabrics and accessories (Qiu Dong) exposition, China International Textile yarn (Qiu Dong) exhibition, PH Value fashion center first three, the super exhibition lineup, on the same stage in Shanghai.

In addition, the China International fabric design competition will be released during the exhibition. The leading enterprises in China, such as Huafu and Xiqiao, will also show excellent performances in the China International Fashion Show. I believe it will bring new inspiration and development opportunities to the participating enterprises.

New technology improves service effectiveness

With the development of mobile Internet and the popularity of smart phones, the App client has gradually become a new stage for enterprises to promote products and publicize their corporate culture. At this junctions, China International Home Textiles and accessories (Qiu Dong) Fair launched the official mobile client APP in 2013 and made a new revision in 2014.

According to the relevant person in charge, the newly revised APP will help enterprises unobstructed exhibitions and other information better, understand the latest dynamic news in the industry, further improve the enterprise's own information, facilitate the search of customers at home textile exhibition, and promote buyers to understand the information of enterprises and products in time.

There is no doubt that this APP platform will undoubtedly produce good information communication and Bridge ties to the exhibition, so that exhibitors and customers can grasp the latest developments of the exhibition at any time and anywhere.

In addition, the organizers of the China international textile fabrics and accessories (Qiu Dong) Expo also focus on the use of various means of information, the number and quality of audiences invited, and the adoption of a new system of audience pre registration, which is more convenient and efficient.