Build A New Way Of Lazy Life: Taobao Launches Online Laundry
Recently, Taobao life service channel and several professional central washing plants have jointly launched a new online laundry mode for launder hands: lazy laundry. In October, more than 50 thousand items of clothing will be cleaned through Taobao's "laundry site". Consumers can Mobile phone In the life service channel of Taobao, the key is to choose the type of laundry that you want to order directly. In the appointed time, the logistics such as Shun Feng will pick up the laundry and send it to the central washing plant. The professionals will remove the bag under the high-definition camera and check the clothes. After the washing is finished, it will be sent to the consumer's home. Thus enjoying the lazy life brought by the progress of science and technology, and satisfying the busy life rhythm of urban office workers.
Laundry appointment 24 hours.
With the development of science and technology, people's lives become more and more convenient. People are enjoying the lazy life brought by science and technology. Nowadays, the traditional laundry industry is also beginning to get wind of it, trying to use the mobile Internet to seek innovation and innovation in the operation and experience of the industry. In traditional laundry chain enterprises, the biggest inconvenience for consumers to use is to send clothes to their own door and get their clothes back within the prescribed business hours. But through the way of Internet, laider laundry provided by Taobao life service channel not only breaks the limitation of the traditional laundry business hours, but even after 10 o'clock in the evening, after the traditional laundries have been off duty, consumers can also place orders for 24 hours and a single key, and pick up clothes to be washed by mobile phones, such as mobile phones, Taobao, etc.
The whole process of central washing plant Monitor
In the traditional laundry industry, consumers are most worried about the fact that clothes are not washed well, and there is a dispute about clothing damage. Chen Hongfeng, director of Taobao life service, said that Taobao lazy laundry launched a new worry free mode, trying to use new technology and ideas to try to solve consumer concerns. First of all, lazy laundry and Shun Feng home delivery and other courier express cooperation, to ensure the quality of delivery. Secondly, in the cooperative central washing plant, the whole process of monitoring is carried out: after the consumer's clothes and parcels are sent to the central washing plant by logistics, the professionals remove the bags under the high-definition camera, detect the clothing situation, and each clothing has a unique barcode storage. If the clothes are found to be defective, the staff will inform you in advance, and take photographs, so as to reduce the disputes. After the laundry is finished, the factory will deliver the parcel to the consumers in the first time through SF logistics.
Businesses offer two free cleaning services.
It is worth mentioning that if consumers feel that the clothes are not cleaned, then the business will provide two free cleaning services. Yang Ying, vice president of lazy cat laundry, who has opened shop at Taobao life service channel, is confident that the central washing plant will be launched to achieve intensive dry cleaning. intensive Compared with the traditional dry cleaners, dry cleaning can effectively reduce the cost of store rentals, manpower and consumables. The central factory adopts the standardized washing procedure of sorting and partitioning workshop and steam disinfection. Lazy laundry mode can not only save the time of consumers, but also reduce the cost of practitioners, thereby reducing the user's laundry costs and liberating people from household chores in a scientific and technological way.
Taobao life positioning lazy O2O
It is understood that laundry and cooking hygiene is the most active area in O2O at present. This is in line with the needs of lazy people, but the needs of lazy people are varied, from basic cleaning to Yuesao Yuer Sao and other professional services, and then to the new home development, household appliances cleaning and other technical activities. This has also created different entrepreneurial teams and business models in the field of home economics. Since its launch last year, Taobao has been working hard to build a local life service circle, and has launched a O2O platform based on housekeeping, renting, car rental, decoration and other life services. It uses real name authentication + evaluation Taobao mode to operate. Consumers can make an online booking by choosing the corresponding services, and confirm the service time with the merchants. After the reservation, users can directly pay online, the service is completed under the line, the user confirms and puts forward the evaluation.
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