• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Children'S Clothing Shop Management Experience, Effective Management Needs Refinement.

    2014/11/6 21:23:00 15

    Children'S WearShop ManagementExperienceEffective ManagementRefinement

    As the extension of garment enterprises to the market terminals, whether they are direct stores or franchisees, the nature of their affiliation belongs to the retail industry. Therefore, understanding the historical process and current situation of the development of the retail industry is very instructive for positioning and carrying out the operation and management of the clothing store.

    On the basis of introducing the above content of meticulous management, the first step is to review and sort out the clothing store operation management.

    Industry trends and characteristics of clothing stores

    As the extension of garment enterprises to the market terminals, whether they are direct stores or franchisees, the nature of their affiliation belongs to the retail industry. Therefore, understanding the historical process and current situation of the development of the retail industry is very instructive for positioning and carrying out the operation and management of the clothing store.

    1. the development stage of clothing stores

    Combined with the development of the industry, the development of clothing stores can be divided into three stages:

        Retail stage

    In the initial stage of development, that is, when the domestic market is still in the supply of tickets, clothing stores are engaged in purely retail work, that is, the sale of clothing in general. At this stage, clothes shop basically has no additional service contents, so long as operators can obtain clothing items through channels, they can achieve smooth sales.

      Retail service industry stage

    The development of children's wear shops can be described as "retail service industry" in the second stage. At this stage, the demand and content of service for children's clothing terminal have gradually emerged. To achieve good performance, clothing sales need not only independent shops, but also some arrangements, display and display of goods in shops.

      Service retailing stage

    With the continuous improvement of the market supply ability and the continuous enrichment of consumer products, nowadays children's clothing stores have developed to the third stage, that is, the retail stage of children's wear. Judging from the name of the stage, we can find that at this stage, the content of service has become one of the most important parts of the sale of children's clothing terminal.

    2. changes in the degree of influence of "service" factors

    It is easy to see from the development process of the above children's clothing industry that the services provided by the terminal sales process are gradually becoming the core and key of the performance improvement of children's clothing stores. To some extent, in the domestic market of the first tier cities, the demand for services enjoyed by the consumers is even more important than the children's clothing itself.

    Along with the change of the characteristics of the industry, the operators and practitioners of clothing shops should jump out of the concept of "the most important clothing products" and turn to more attention to the service links and contents in the sales process; because this "invisible commodity" has begun to occupy a greater value in the minds of customers. Only by meeting the needs of customers for service can they bring more value to the clothing brands, products and shops themselves.

    [case]

    Experience and feelings of different service modes

    In fact, even in the period of insufficient supply of planned economy, the difference in the form of service in terminal sales has been able to give customers a very different feeling. The following cases fully illustrate this point.

    In the period of the supply of planned economy, a shopping mall had two experienced salesmen A and salesman B who had the same experience. B, a salesperson, is rated as the most popular salesperson every year, while another salesperson, A, has never won the award. After comparison, it is found that the two customers are different in their feelings. The difference is that the way of providing services is different.

    Salesman A's practice is to scoop out the salt from the salt VAT and weigh it on the pallet, and then gradually ladle the excess salt from the tray. In this process, the customer has experienced a process of gradually decreasing from satisfactory salt to unsatisfactory.

    The salesman B's practice is to scoop out a small amount of salt from the salt bowl and weigh it on the tray, then add salt to the customer's purchase quantity gradually. Although the amount of salt sold in the end is the same, it gives customers a completely different feeling of psychological satisfaction.

    • Related reading

    Eight Principles Of Opening Retail Stores For Goods And Goods

    Clothing store
    |
    2014/11/6 17:24:00
    27

    服裝店面形象系統主要分哪些?

    Clothing store
    |
    2014/11/6 12:04:00
    19

    服裝店管理請注意細節

    Clothing store
    |
    2014/11/5 16:38:00
    28

    Simpler Clothing Store Display

    Clothing store
    |
    2014/11/5 14:35:00
    38

    當客戶嫌貴要求打折時該如何回答?

    Clothing store
    |
    2014/11/4 23:56:00
    120
    Read the next article

    What Are The Most Mistakes That Clothing Salesmen Can'T Make?

    Sales need interaction. In the lack of interactive sales, customers lack the atmosphere and desire to buy. This kind of sales success rate is low for customers to sing monologues, so we must warn customers to move with customers.

    主站蜘蛛池模板: 色综合久久天天综合| 人人妻人人澡人人爽人人精品 | 国产网站麻豆精品视频| 国产亚洲精品aa片在线观看网站| 亚洲精品无码久久久久久久| 中文字幕第23页| 色悠久久久久久久综合网 | 午夜福利视频合集1000| 亚洲AV无码国产一区二区三区 | 亚洲jizzjizz妇女| 欧美卡2卡4卡无卡免费| 好爽好紧好多水| 国产乱子伦手机在线| 亚洲a∨无码精品色午夜 | 亚洲系列中文字幕| 东方美女大战黑人mp4| 麻豆va一区二区三区久久浪| 日韩美女一级视频| 国产精品精品自在线拍| 伊人久久大香线蕉电影院| 中文国产成人精品久久一| 高潮毛片无遮挡高清免费| 日本高清免费xxx在线观看| 国产精品久久久久久久久 | 中日韩精品视频在线观看| 国产网站麻豆精品视频| 欧美日韩无线码在线观看| 国产精品女人在线观看| 亚洲精品视频免费在线观看| 91制片厂天美传媒鲸鱼传媒| 欧美日韩一区二区综合| 国产男女爽爽爽免费视频| 亚洲国产精品毛片AV不卡在线| gay同性男男自免费播放| 精品理论片一区二区三区| 小小的日本电影在线观看免费版 | 黄色福利小视频| 最近中文2019字幕第二页| 国产精品99久久久久久猫咪| 久久永久免费人妻精品下载| 欧美日韩一道本|