The Big Screen Of Tmall's "Double Eleven" Live Broadcast Is Finally Frozen At 57 Billion 100 Million Yuan.

"The stock market is miserable, because the huge amount of small capital has been removed. The national team represented by financial institutions is not able to compete with those who have failed to visit Taobao." Yesterday, netizens laughed at the woman behind Ma Yun.

At today's zero hour, the big screen of Tmall's "double eleven" live broadcast, which has been beating for 24 hours, finally stands still at 57 billion 100 million yuan. The number of Alipay mobile mobile transactions has increased by 336% over the past 197 million years. Mobile transactions amounted to 24 billion 300 million yuan, 4.54 times the volume of mobile transactions last year, and 278 million yuan in logistics orders.

Over 13.5 hours.

　　 Zhejiang Amazing results

Yesterday, 13:31, Tmall's "double eleven" trading volume exceeded 36 billion 200 million yuan, no doubt broke the record of the world's largest shopping day created by Tmall last year (ALI IPO Prospectus has revised the 35 billion yuan of last year's turnover to 36 billion 200 million yuan).

Businesses are also constantly refreshing the deal. As of 11, 23 o'clock, 20 stores sold over 100 million yuan, mobile phones, clothing, furniture, electrical appliances business led, 62 shops more than 50 million yuan, of which the official flagship store millet payment amount is more than 1 billion 500 million yuan, become the most traded business. Last year, "double eleven" all day, including Haier, UNIQLO, Luo Lai, millet flagship store, jackjones and other 17 official flagship stores turnover volume of 100 million yuan, 43 shops sold 50 million.

Zhejiang's chopper has made a huge contribution. In yesterday's regional transaction list, Zhejiang ranked second, second only to Guangdong. In the top 10 counties of the consumption County, 4 counties entered the list in Zhejiang, namely Yiwu (second) and Cixi (third), followed by Yuyao and Yueqing.

This year, "double eleven" Tmall produced 278 million 500 thousand packages, and last year, "double eleven" all electricity providers produced 180 million packages.

Mobile terminal transactions eye-catching

It was 4.54 times that of last year.

In the early morning in bed to grab a single ticket, commuting on the bus and subway, the mobile phone is one of the leading characters of this year's "double eleven". As of today, the proportion of wireless transactions is 42.6%. The transaction records of global mobile providers were also refreshed yesterday.

The turnover of Tmall's "double eleven" on the mobile terminal has been rising all the way from 0:00 in November 11th, taking only 75 seconds, and the turnover has exceeded 100 million yuan. Subsequently, the volume of wireless transactions soared all the way, until 7:36 in the morning, the number of mobile online shopping transactions has been refreshed to 10 billion yuan. Last year, "double eleven", Ali mobile business turnover of 5 billion 350 million yuan, less than 1 hours this year broke the figure. Finally, mobile transactions amounted to 24 billion 300 million yuan, 4.54 times the volume of mobile transactions last year.

This year, businesses involved in the mobile terminal area and depth are incomparable in previous years, many businesses began to prepare in May, and in previous years, many businesses only regard the wireless terminal as a drainage tool, and a lot of products are copied from the PC side.

In the field of clothing, wireless transactions accounted for eye-catching. As of 12 noon in November 11th, Tmall had 4 clothing and apparel business sales of over 100 million yuan, of which mobile terminals accounted for more than 50% of the transaction.

2 million 850 thousand pens in one minute

Quick payment accounts for 46%

The first minute is 830 thousand, the third is 4 million 100 thousand, the thirtieth is 40 million 860 thousand. After the zero gate was officially opened, the surging crowd generated huge trading volume and the trading peak was constantly refreshed.

Yesterday, the ant gold clothing group CTO Lu Su at Tmall "double eleven" Scene revealed that Alipay's "double eleven" trading peak has reached 2 million 850 thousand pens / mins this year, compared with the 790 thousand pen / minute trading peak on the same day last year, the system support capability has reached more than 3 times last year.

During this year's "double eleven" period, Alipay's business data also hit a new high, and constantly refreshed the world record. As of 12:00 yesterday, the mobile payment on Alipay platform has exceeded 100 million, far exceeding 45 million 180 thousand on the same day last year. At the same time, at 12 noon yesterday, the total payment of Alipay platform was more than last year's "double eleven" 188 million.

Ma cares most about package delivery.

I hope Alipay will be listed on A-share market.

At 10:36 yesterday evening, Ma Yun, the chairman of the board of directors of Ali, wearing a green sweater, appeared in the studio. "Women are working hard." It looks like he's a warm man. "But tomorrow's logistics and couriers are more laborious."

"Today's figures are quite interesting." Compared to the number of records will not be innovative, Ma Yun is more concerned about how to deliver packages safely, "I will feel relieved after this week."

Globalization is the pilot of Ali this year. "We mainly want to prepare for the comprehensive internationalization, platform and wireless in three years and five years. Wireless is the hope that Chinese farmers can have the opportunity to enjoy the life of the town; internationalization is the hope that small businesses in the world will be able to buy and sell online one day; the core idea of the platform is to hope that all kinds of business organizations on the line and all kinds of ecosystem Enterprises can participate in the "double eleven". "To" double eleven "10th anniversary, I believe the whole world will be amazed at the creativity and creativity of our young people. Ma Yun said that in another four years of preparation, internationalization would be more successful.

Tmall's "double eleven" trading volume has been constantly updated, so Alibaba's stock price hit a new high of $119.45 in yesterday's intraday trading, trading volume exceeded 74 million 390 thousand shares, and the P / E ratio reached 54.9 times. Ma Yun said that Alipay will be listed, hoping to be in A-share. Alipay's listing has nothing to do with money. Instead, it hopes to share and participate with more people (Alipay's success). "Regrettably, Alibaba has no way to go public in A-share market for a variety of reasons. I hope that Alipay will have this opportunity. This possibility is still great. "