In 2015, The Price Of Winter Down Clothing Decreased By 30% Compared With The Same Period Last Year.

November 15th, Taiping.

The seventeenth down garment Expo will be officially opened.

Since 1985, Taiping shopping mall has been holding the down garments festival. After 29 years of hard work, Taiping mall has become the "first feather house in Nanjing", which is deeply trusted and loved by the people of Nanjing.

Reporters learned that this year's feather and down fair is not only large in scale and abundant in supply, but also many breakthroughs in clothing materials, high tech content, and more locking down, and the price of the main type is down 30% compared with the previous year.

High tech fabrics waterproof, oil and antifouling

Taiping mall and Bosideng jointly organized the down garment Expo. Up to now, 17 years have passed. This year, Bosideng once again invested heavily in the flagship store on the five floor of Taiping mall, making the scale and sales of the Bosteng Taiping flagship store ranking the first in the country.

According to introducing, this down garment exhibition has many bright spots, rich colors, bold colors, and diverse styles and styles.

The most prominent highlight is the use of new technology fabrics.

Take Bosideng as an example, new fabrics are made of lamb hair, wool, colored imitation flower cloth, Oxford cloth, printed film covering, etc.

In addition, Bosideng has also developed functional fabrics, such as radiant resistant fabrics, waterproof, oil proof, anti fouling, three functional fabrics, metal and carbon thermal storage functional fabrics, etc.

After the interview, the experiment was carried out at the scene: a cup of tea splashed on a three proof fabric down jacket. The water did not damp the clothes, the water droplets rolled down quickly, and even the water marks on the clothes were not.

The fabric feels soft on the touch.

The head of the store said that the new fabric had good locking and good warmth retention, and wore such a down jacket to go out and meet with small rain and snow.

Down jacket prices fell 30% year-on-year

Although this year's new down jacket is fashionable, beautiful and practical, but when asked about the price, Bosideng's official said that the price of the new down jacket with science and technology content did not rise. On the contrary, the price of Bosideng was 30% lower than that of the previous year.

The source told reporters that because of avian flu and other factors last year, the prices of raw materials such as eiderdown and goose down were very strong, and labor costs increased, so the price of down jacket last year was relatively high.

Starting from March this year, the down price has been falling all the way. Now the purchase price of every 500g down is only 130 yuan, while the purchase price at the beginning of the year is 230 yuan /500g, plus some brands need to clear the stock, so the price of the down garment this year is down about 30% year-on-year.

The person reminded the public that when buying down garments, people should pay attention to the amount of cashmere and cashmere.

The quality of the down garment is more than 90%. The filling amount refers to the weight of all the eiderdown feathers filled with Down garments. The average filling of the southern adult down jacket should reach more than 100 grams, while the down weight of the northern down jacket should reach more than 200 grams.

Taiping Yoobao will offer more special discount.

In November 15th, there were three main venues in Jinsheng retail department store Taiping mall, Taiping shopping mall bridge north store and Shanxi road department store. Taiping down town Jinsheng department store central store and Jinsheng department store Maigaoqiao branch two branches were all named "Taiping Bosideng seventeenth down jacket Exhibition" and the specific promotion methods were synchronized with Taiping main store.

At the Taiping Yoobao conference, there are Bosideng, Yalu, duck, snow flying, Gep, Sharon, KangBo and ice cream.

The whole new down jacket is as low as 55% off.

Bosideng special push: Akiba selected 8 models, each set 100 yuan; 2014 main force new real price 8 fold, the past year preferential price 20 percent off.

Many brands are also exclusive to Taiping's special contributions, such as Bosideng, the down jacket is limited to only 99 yuan.

On Saturday and Sunday, two days after the opening, the total shopping volume was over 200 yuan and above, sending 10-50 yuan electronic coupon to buy Bosideng down jacket and 500 yuan.