The International Market Recognition Of Light Industrial Products Such As Luggage And Bags Has Been Continuously Improved.

　　 Old name Deng Gaoduan international conference

The "Arctic Ocean soda water" and "Yili bread" belong to the Beijing flavor brand and will be on the international stage.

After the first phase of recruitment, Beijin group, COFCO, JDB group, Tianfu group, Fujian Qipai group, Jincheng Tongda law firm, Beijing light holding holding company, Beijing Wu Tai Tai tea company, and Peony Electronic Group 9 enterprises respectively promised to provide sponsorship for the conference including spanportation, office supplies, drinks, volunteer clothing and other related legal services, electronic products and cash.

One light holding company will provide Dragon Emblem Wine, Arctic water soft drinks, Yili bread and recycled reproduction photocopying paper for Beijing people. Xing Huiming, chief engineer of the Beijing light food group, said that the Arctic beverages that were sponsored to the APEC conference include: cans, oranges, sour plum and soda water. At present, the daily production capacity of canned soda is two times that of bottled soft drinks. It will fully protect the safety and timely supply of 1800 cans of drinks during the meeting. In addition, in order to ensure the taste and quality of the bread and butter, the company also plans to use night delivery to deliver fresh baked bread to the hotel and airport as soon as possible.

In addition, the JDB group will provide Kunlun Mountains mineral water, JDB and herbal tea and cash sponsorship. Its sponsorship items are awarded the "official products designated for the 2014 APEC conference". COFCO group has been awarded the "official products designated for the 2014 APEC conference", including the sparkling wine, wine, pure fruit juice drinks, tea and coffee, which is sponsored by the conference. The international purple tea pot art made by the national purple purple Art Institute is fully representative of Chinese culture and art.

　　 international market An increase in recognition of light industrial products in China

In fact, many light industry enterprises sponsor this APEC meeting, which reflects the high sense of social responsibility of enterprises. It also represents the high level international conferences and the international market's high recognition of the brand and products of enterprises. This phenomenon can also be reasonably explained in economic data. Statistics from customs showed that in the first three quarters of this year, compared with the export growth rate of mechanical and electrical products, 0.4% of the labor intensive products, such as clothing, textiles, footwear, furniture, plastic products, bags and toys, accounted for 20% of China's total foreign trade export volume, totaled 2 trillion and 210 billion, an increase of 4.9%, which also exceeded the overall increase in export volume.

At present, China's light industrial products export to more than 200 countries and regions of the world, and become the international manufacturing center and purchasing center of many light industrial goods, and become an important international trade distribution center and supply place. Household appliances, leather, furniture, bicycles, hardware, batteries, feather and other industries have become an internationally competitive industry in China. In dealing with international trade friction, paper, bicycles, beverages, batteries, ceramics, leather, furniture, household appliances, cosmetics and other industries have achieved positive results, and the level of competition in the international market has improved.

　　 Constantly looking for science and technology Growth engine

Why is the recognition of the international market increasing? Some of the answers may be found at the 116 Canton Fair at the end of October.

"Our export volume increased by more than 10% in the 8 and September, a record high since 2014." At the 116th Canton Fair, Wang Changyin, the manager of microwave oven trading company of exhibitors Galanz Electric Manufacturing Co., Ltd. used "very good" to describe the recent export situation.

Many exhibitors of Chinese enterprises almost always call innovation and brand names as a panacea for them to remain calm in economic fluctuations. "The most important driving force for our export growth is innovation." Wang Changyin said that on the one hand, Galanz focused on management innovation, introduced automatic production lines and advanced equipment in Japan and other countries, promoted the "machine substitution", reduced the pressure of rising labor costs, and pushed forward technological innovation on the other hand. According to the introduction, Zhang Qingfu, director of marketing in the Middle East non regional market of Haier electric, seems to increase innovation and R & D efforts for users' needs, and produce products with high added value, "enough to cover any fluctuations in cost".

At this fair, Haier combines traditional appliances and mobile Internet to push new products, including smart kitchen and smart air, which are the main smart operation systems. Intelligent oven can be synchronized with mobile phones. Users can manipulate various cooking menu by pressing the phone. A small "air box" can automatically detect air quality, and timely command air conditioning to remove harmful gases. Users can control the air quality of their homes by mobile phone.

A series of initiatives such as the export product design award and other measures aimed at helping domestic enterprises improve their design and innovation capabilities have been welcomed by foreign trade enterprises.