Fujian Post "Cross-Border E-Commerce Platform" Upgrading Of The Integral Mechanism

Fujian postal company launched the "cross-border e-commerce platform" to support the growth of small and medium-sized sellers in June 2014.

The platform is a resource integration and open platform with a large number of suppliers and tens of thousands of products. It seamlessly connects B2C platform, such as speed sell, and so on. Through the postal logistics advantage, it provides one-stop service for cross-border e-commerce sellers, such as sourcing, warehousing management, order processing, distribution packaging, and global distribution.

Since its launch, the platform has been favored by the fast sellers. Many of the first sellers have been able to get a stable source of goods through the platform, and the total turnover of the shops has increased a lot.

The responsible person said that when entering the year-end shopping season, overseas consumer groups showed a blowout trend toward China's low quality products, and more and more businesses and individuals joined their platforms to actively launch marketing activities.

According to the introduction, in order to cooperate with the sellers to deploy year-end marketing and help more enterprises and individuals to join the year-end "fishing gold" team, its cross-border e-commerce platform has upgraded the incentive scheme of franchisee, and will also organize the sellers to participate in the rapid growth of dolphin elite growth plan (the industry band key seller training class), to help the sellers to increase the star and Jin drill, and concentrate 80% of the resources to increase the sales volume of the seller's shop.

Platform incentive upgrade points can be spent money.

Fujian post official told reporters that in order to comply with the overall rhythm of the year-end shopping season overseas market and increase support for sellers, its cross-border e-commerce platform has been upgraded in December 1, 2014.

"Integral incentive mechanism is aimed at all franchisees in the platform, especially.

Seller launched.

As long as the order is in the state of shipment and sent by the platform postal international registration packet, and the order package has been delivered successfully, and the related cost is successfully settled through the platform, this order is an effective integral order. "

The person in charge said.

According to regulations, every month before the 10 day of the month, the platform carries out statistics on all the orders that conform to the conditions of the month, calculates the number of post registered international registration packets produced by orders, and divides them into seven files according to the number of packages. The bonus points are divided from 20 thousand points to 180 thousand points. According to 1 points 1 cents, the average daily order per packet can be rewarded with a value of 200 yuan per month, which will exceed 1800 yuan per month. Large sellers who have more than 500 orders per month can also choose the platform reward according to the settlement amount of the seller and platform x 5% 100 100.

In addition, if the seller's single order and platform settlement amount exceed 30 dollars, the order will add 1000 points.

Fast selling seller Gao said that the platform can not only provide stable and reliable supply of goods, but also support the logistics services and points to a certain extent.

"As we all know, at present

The platform is in the stage of price war. Therefore, under the premise of ensuring the quality of products and services, it is an inevitable choice for most sellers to save and save.

He said, "in the" double 11 "promotion period, through postal cross-border e-commerce platform, hundreds of orders were placed, the platform gave me 100 thousand points, equivalent to 1000 yuan, it feels like taking a big red envelope, and I can also use these points to pay for platform logistics and other expenses.

Fujian post official said that the seller like Mr. Gao can get the integral from last month to pay for the related expenses such as platform services and logistics.

"The bonus of the platform's monthly bonus is more than 1800 yuan, which is really a small number for the seller with a declining profit margin."

Dolphin training program helps sellers upgrade stars

Fujian post official said that in addition to upgrading the integral incentive mechanism, in 2015, its cross-border e-commerce platform will also organize sellers to participate in the fast track dolphin elites growth plan, and employ Alibaba speed express university to hold primary training courses and training courses for key sellers in the industry to help the platform join the seller to promote the growth of the sellers.

The core shops that grow up will gather more than 80% of resources to support development.

It is understood that the platform provides the linkage resources for these core stores, including not only the potential commodities, the more precise editing and editing, and the faster delivery time, but also provides special service resources, such as providing 24 hours of workday customer online service, full compensation for the platform, dispute refunds arising from the order of explosive goods, and EDM promotion resources worth 50 thousand yuan.

If the number of core stores is increased by 500 in 3 months, the platform will give a reward of 5000 yuan.

"However, not all core resources can be enjoyed by core stores."

Fujian post official said, "the resources provided by the platform are graded. If the average daily order is up to standard, it will increase one level and get more resources, but if it fails to meet the standards, the platform will be downgraded until the resources of the shop are discontinued."

Suppliers at ease, suppliers and sellers at ease.

The person in charge told reporters that one of the most important resources in the linkage resources provided was that the platform provided the potential commodity.

According to the introduction, for many small and medium-sized sellers, excellent product quality and stable source of supply are the key to success.

"For the selection of suppliers, we will send professionals to conduct on-site inspection of the factories to be enlisted, and control the production, quality inspection and packaging of the products, so as to ensure that the quality of the products selected by the seller for the seller is cleared, and that the management of intellectual property rights is in place to avoid unnecessary infringement.

In addition, the platform will also speed up the settlement of goods with suppliers. The fastest payment can be made the next day. By accelerating the turnover of suppliers' own capital chain, suppliers will be able to supply the platform faster and better.

The person in charge said.