The New Chinese Dress Makes The Chinese Culture Close To The Public.

"We hope that with the help of the Shenzhen special zone newspaper, we can make sure that the public can get in touch with the" new suit "at any distance.

It has a deeper understanding of the modern expression of traditional culture. "

Yesterday, one of the members of the APEC clothing core design team, Zhao Huizhou, chief designer of Shenzhen Yi Hui brand, accepted the interview with our reporter. He happily expressed that he would provide 5 sets of commemorative edition "new suit" as a prize for the first prize of the lottery.

Deeply refining the long standing Chinese culture

Appearing on APEC

The national tradition, Chinese demeanor and leader temperament.

These elements have a long history of Chinese culture and Chinese clothing culture, showing the high level of Chinese costume design and production, which has attracted worldwide attention.

As a member of the core design team, Zhao Huizhou is very proud. She said that it is through the bold innovation of design and use of elements that "new suit" has opened up the passageway between history and modernity, national and international, leader temperament and people's demeanour, and has achieved great success.

"The modern expression of traditional culture is a topic that Chinese fashion designers are thinking about and excavating, and is accompanied by China's national strength and international status to enhance demand."

Zhao Huizhou said, thousands of years of Chinese traditional culture has a long history and is an inexhaustible source of design inspiration.

She sincerely expresses that grasping the scale of expression tests the distance between designer's idea and market demand. As a designer, she must constantly refine the essence of "tradition" and adjust the answer to the question of "what is tradition and how to express tradition".

"Tradition" is not only a specific concept of cheongsam, Hanfu, standing collar and cardigan, but the thoughts and concepts flowing in the blood of Chinese people. It is an integral part of global culture.

The success of the new suit is due to this open and confident thinking.

Originality of design originates from Shenzhen's urban culture.

In Shenzhen, with Zhao Huizhou, there are more than 30 domestic design teams and designers from Italy.

Every year, Zhao Huizhou travels to China and Europe several times to catch western fashion information.

"In these years, more and more Chinese designers and brands have appeared on the international show.

All these put forward higher requirements for the originality of Chinese design. "

"Today, China's design must go out of the country and embody the beauty of Chinese dress, and it must have its own DNA."

Zhao Huizhou said that the reason why Shenzhen's clothing brand can be seen on the international stage is due to its strong ability of innovation and manufacturing.

"The successful pformation of the garment industry from" made in Shenzhen "to" created in Shenzhen "is driven by the urban culture of Shenzhen.

She believes that it is the opening diversity, breaking the framework and the vibrant city culture that makes Shenzhen designers more fully exert their original strength and absorb the advantages of international brands when they build their brands, thus creating an unshaken position in Shenzhen today.

Lucky readers will wear the commemorative edition "new suit".

5 lucky newspaper readers' prize is exactly the same as the "new suit" on APEC, Zhao Huizhou said that the 5 sets of "new suits" provided by Yi Hui Hui are the commemorative edition of women's wear, which is the same shape and type as the "new dress" dress on APEC, but the fabric and color have been adjusted.

If women are lucky enough to win the first prize, they can invite their favorite family members or lovers to feel the charm of "new suits".

What is worth looking forward to is that lucky readers can also enjoy the service of advanced customization.

"The Shenzhen special zone daily meets with the vast numbers of readers, conveying the spirit of excellence and innovation, and the media that best represents Shenzhen's temperament.

Through cooperation with the special zone newspaper, we hope that more ordinary citizens will wear "new suits" and "new suits".

Zhao Huizhou said.