How To Mobilize Employees And Make Them Invest Whole-Heartedly
1, neglect. Perhaps managers do not realize that most employees are affected by emotions at work. Perhaps they themselves lack enough EQ and fail to realize that the discontent of the bottom layer affects most of the employees, but I think this is not very likely. Anyone who has read Dilbert cartoons knows that cynicism and slowdowns are common problems in large organizations.
2, do not care. Managers know that many employees are listless in their work, but they feel indifferent, or because they have long been accustomed to insensitive corporate culture. They have lost their sense of this phenomenon, or because they do not think there is any importance in devotion from a financial point of view. Many managers have not yet figuring out the relationship between devotion and financial success. Companies with higher investment levels have higher income growth and profit margins than those of less advanced companies, and the correlation between enjoying work and profitability increases with time.
3, no ability 。 Managers may be very concerned about employee engagement, but they can't think of a way to build up the status quo. After all, a lot of work itself is very tired. Retail salesmen, factory workers, and telephone greeting new staff and administrative assistants - of course they will not be enthusiastic at work, and will be excited. Managers feel that they are like prison warden. When criminals suddenly feel happy all over, they will be shocked.
In the recent business world, the most important thing is to make profits. characteristic The most unusual. In the world of knowledge, the companies that produce non standardized and standardized knowledge will be rewarded. In this world, in addition to capital profits, success is measured by the average profit created by each employee. As you may expect, the per capita profit and net profit margin of Apple Corp are much higher than those of competitors.
Your company is in the corresponding way. ecological environment It is not important to be in any position. The degree of vertical or horizontal integration is not so important. The important thing is the share of customer perceived value and the cost of creating this value: the higher the degree of differentiation, the greater the share of the industry profits shared.
Customers wake up every morning and ask, "what are new things, different things, amazing things?" in such a world, your success depends on your ability to release your employees' initiative, creativity and passion. This is possible only when all of us are united in one's heart and soul, and in the company's mission.
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