Sales Skills Of Underwear Salesmen
Salesmen are the essence of underwear shops, and all their performance income is dependent on them. Therefore, it is necessary to train their salesmen. The brand has brought some sales skills for underwear franchisees, hoping to help improve sales performance.
If you have a definite goal, you can win consumption. Clothing affiliate has gradually got rid of its primary function of avoiding the cold and avoiding the cold, and transformed into the advanced function of shaping beautiful body. Consumers' consumption habits are different from each other, but they will not deviate from the commonality of shaping beauty. Therefore, the salesperson should be good at observing customers when he receives customers, understand the customer's character, find out the customers' hobbies, and sell the suitable products and styles to the customers.
First of all, we need to understand the needs of customers: to understand the needs of customers is the premise of providing targeted services. Therefore, salespersons need to have the ability to agility and timely sell products that fit their customers' characteristics. Measure the size of the guests correctly. Women often have subtle changes in their figure. Salesmen should educate their customers to understand their bust size accurately.
Measured size As a result, we recommend the right and suitable style for customers. When size and style are not suitable, the shape of female consumers tends to be deformed. Therefore, customers must be taught to choose the right style. After the customer chooses the style, the salesman must try it on. Only after the customer tries to wear the style, can we really know whether the style is suitable. Recommended to customers, in order to allow customers to spend a long time. Underwear brand Products must be properly guided and used for maintenance.
In the process of selling, we advocate the service of smiling, which can bring us closer. customer The feeling with the salesperson is to create a relaxed atmosphere to make consumers feel at home. In this way, a good reputation can also be formed, attracting consumers to consume again with smile service, and attracting other consumers. Customers have their own beauty and ugliness. When salesmen sell their styles to customers, they praise the customers' beautiful shape in a timely manner, and they can get twice the result with half the effort. It is the best way to win customers' favor, and to bring pleasure to consumption.
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When purchasing goods, businesses can not do without market information and accurate market information, so that you can make the right decisions. If information is not reliable, the business will suffer losses. And market information comes from market research. The main methods are as follows:
1, visit, you can choose a group of representative users, as a long-term contact object.
2, the establishment of a workbook, salesmen, purchasers and relevant business personnel, a large number of daily contact with consumers, should consciously record consumer opinions on goods, accumulate bit by bit, often adhere to, and then the industry views, system collation, to the relevant departments.
3, we should set up a shortage register, and register the goods which are not needed by consumers. Registration items are name, unit price, specification, color, quantity, time and so on.
4. The customer opinion book is an important way for the store to communicate with customers. The head of the cabinet should check the customer opinion book at the end of the day, find and catch some tendentious problems, and improve in time, so as to continuously improve the level of purchase management.
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