Wenzhou Export Footwear Demonstration Area Through The "National Examination" Area Of Existing Shoe Enterprises 138

Reporters learned yesterday that the export safety and safety demonstration zone of footwear exported to Wenzhou (Lucheng), with the center of China Shoes Capital Industrial Park as the center, has been approved by the AQSIQ expert group recently and obtained the gold card of the national export footwear quality and safety demonstration area.

Reporters learned that in the process of building the demonstration area, the government, enterprises and trade associations formed a joint effort.

The industry is a breakthrough point. The enterprises in the region comprehensively promote the "machine substitution", forcing the industrial structure to develop towards a more high-end, capital and technology intensive and high added value, and promote the pformation and upgrading of the entire industry.

Inspection and supervision is a highlight of the demonstration area.

The inspection department shall carry out the evaluation of the suppliers of excellent raw and auxiliary materials and check the safety quality of the exported footwear, so as to ensure the quality and safety of footwear products.

At the same time, the inspection department also focused on the overseas notification and the quality of the export return, focusing on safety.

In recent years, the overseas notification of export shoes in the demonstration area dropped from 6 cases in 2009 to 0 in 2013, and the self inspection failed rate dropped from 3.79% in 2009 to 0.02% in 2013. The product returned from 2 cases in 2009 to 2013 in 2 cases without significant quality problems.

As a model enterprise for the export of the demonstration area, Kangnai group has opened more than 200 stores in France, the United States and Italy in more than 20 countries.

Internationalization process.

The footwear safety demonstration zone of Wenzhou (Lucheng), founded in 2010, was set up in 2010, and became a provincial demonstration zone in December 2011. It has 138 export footwear enterprises, accounting for 13% of the total number of export footwear enterprises. The value of export footwear products in the demonstration area in 2012 and 2013 accounted for more than 20% of the total value of export footwear.