Zhongshan Opens Up International Markets, 15 Overseas Exhibitions To Expand Emerging Markets

Reporters learned yesterday from the Municipal Bureau of commerce that, in order to better help our enterprises to develop the international market, after a comprehensive investigation and analysis of the needs of enterprises and foreign markets, the City Commerce Bureau formulated the plan for overseas exhibitions in 2015, which has 15 key exhibitions, in order to encourage enterprises to expand their activities.

To ensure the effectiveness of the exhibition, the city commercial bureau will give the exhibitors a high percentage of support in the special funds at the municipal level, and enterprises wishing to participate in the exhibition can sign up according to their own needs and needs.

In 2015, the key exhibition program of our city still focused on developing the "three East, two South" (Eastern Europe, ASEAN, Middle East and South America, South Africa) market and building the sea in twenty-first Century.

Conduct.

It is understood that this year, the city will have 15 key exhibitions, mainly concentrated in the Middle East, ASEAN, South Africa, South America and other emerging markets, as well as Germany, the United States, Japan and other traditional markets.

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The exhibition has a larger proportion, reaching 11, accounting for more than 7. The traditional exhibition focuses on the global influence of the exhibition, including Japan's information technology and consumer electronics products fair, Hongkong global sourcing fair, Germany Berlin International Consumer Electronics Products Exhibition (IFA), and 2015 International Hardware Exhibition.

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Hangzhou held a meeting of the silk enterprises, and there were more than 30 people including silk enterprises, standard quality inspection departments and related units.

Shi Huiping, a research worker of cocoon silk, attended the meeting.

The meeting was presided over by Wang Wei, Secretary General of the provincial Silk Association. At the meeting, he introduced the economic operation of the silk industry in 2014 and the production and operation status of silk enterprises.

In 2014, the economic operation of the silk industry in the whole province continued to be sluggish, and the price of silk was going down all the year round. The silk reeling and silk weaving industry became more and more difficult. The output of silk was reduced and the efficiency decreased. The amount of silk export decreased by two digits, and the export volume was only half that of the highest year.

The difficult situation in the silk industry is hard to reverse in the short term.

At the meeting, Shi Huiping introduced the economic operation of the textile industry in Zhejiang, expounded the opportunities and challenges facing the silk industry in the new normal economy, and raised the requirements for improving the quality of the silk quilt industry and the accuracy of the statistics.

Tongxiang Qian Huang silk quilt limited company introduced the enterprise marketing mode and the operation of electronic commerce at the meeting.

The company launched e-commerce marketing mode in 2009, and sold silk products as the main products on Tmall, Jingdong, Dangdang and other websites. In the past 5 years, sales increased by an average of 200% over the past year, and sales reached 200 million yuan in 2014. Among them, double 11 section total network sales reached 40 million yuan, becoming the largest silk business sales enterprise in the whole province.

At the meeting, the person in charge of the standard inspection department introduced the formulation of silk standard and the implementation of the quality and standard of silk quilt. The meeting also informed the progress of collection and writing of "Zhejiang Tongzhi" silk.