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    La Natsu Bell'S Share Price Has Risen Rapidly, Creating A New High Price Of 15.6 Yuan.

    2015/1/11 16:22:00 416

    La Natsu BellShare PriceNew High

      

    La Natsu Bell

    The main public female casual wear, which was listed on the market in early October, has climbed to a maximum of 15.24 yuan, and then fell sharply, dropping to 10 yuan last week.

    The past two trading days showed a sharp rebound, returning to the stock price ($13.98) and creating a new high price of 15.6 yuan.

    La Natsu Bell takes more

    Brand management

    Mode, the existing 8 brands, to provide all kinds of clothing products.

    According to the retail sales in 2013, the group has the 5.3% market share in the domestic popular female casual wear market, ranking third.

    The group outsource all products to third party manufacturers in China, which enables the group to react quickly to market changes and reduce excessive inventory.

    In terms of sales channels, the group adopts direct retail mode, and all retail outlets are directly controlled and operated.

    The group has 5671 retail outlets, and the retail network covers about 1900 entities in all 31 provinces, autonomous regions and municipalities directly under the central government (mainly department stores and shopping centers).

    In August of this year, the group was in

    Tmall

    The online flagship store is formally launched and launched the O2O strategy.

    It is reported that the new products will be launched synchronously under the line and the same price and synchronized activities.

    In addition, online and offline shared warehouse and store warehouse, the national store is equivalent to the warehouse of online store.

    In the past three years, its revenue increased rapidly from 1 billion 864 million yuan in 2011 to 3 billion 872 million yuan in 2012 and 6 billion 225 million yuan in 2013, with a compound annual growth rate of 82.7%.

    In terms of net profit, it increased from 123 million yuan in 2011 to 259 million yuan in 2012 and 413 million yuan in 2013, with a compound annual growth rate of 83.3%.

    Revenue in the first half of this year was 3 billion 510 million yuan, an increase of 25.4% over the same period last year, and net profit was 230 million yuan, an increase of 36.4%.


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