"Ole" Becomes The "Second Spring" Of Department Stores.

according to

The industry professional media "Orai vision" statistics, Shanghai Qingpu Bailian otles square, Beijing Yansha orlies, Florence town were 4 billion 1 million yuan, 3 billion 800 million yuan and 2 billion 270 million yuan performance in the top three position.

In the first camp of outlets, sales exceeded 1 billion yuan, of which more than 2 billion were 4.

In the past three months,

There are two new Oteri J in the surrounding area.

Last week, the town of Pudong, Florence, the largest otter project in Shanghai, was officially opened.

Taizhou's Huangyan outlets opened in November last year, and officially opened in Ningbo's outlets.

It is also known that the international name of the outlets in Gongshu District, Hangzhou.

It will also open in the second half of this year.

China's "ole" format has entered a stage of rapid expansion.

Oteri J's format comes from Europe and the United States. As a business mode, it has the intention of "clearing inventory and selling cheap".

After coming to China, people call it a famous brand discount shop.

When department stores are running worse and worse, few shopping centers can hand over the "year-on-year growth" performance list.

"In 2014, sales of 364 million yuan, an increase of more than 20% over 2013.

According to the business area, our performance is good. "

Sand boat Hangzhou general manager Wang Hui said.

Sand boat group has also welcomed the good news: the Asian luxury fund company, LVMH, the largest luxury group in the world, has injected more than $one hundred million into the sand boat group, becoming its third largest shareholder.

"This is the biggest advantage for the Hangzhou sand boat. There will be more luxury goods in the future.

People in Hangzhou can buy discount cards if they do not have the opportunity to go abroad.

Bailian Hangzhou's last year's performance was also good.

"In 2014, the annual sales reached 1 billion 247 million yuan, and in 2013 it was 948 million yuan. We completed the annual sales target almost a month and a half ahead of schedule."

Bailian a staff member said, "last year, GUCCI, BV, Ferragamo, Versace, Ralph Lauren and other major brands and first-line brands have been settled in this year. This year will continue to be updated, so as to cater for the younger generation of consumers in the current domestic luxury retail brands."

The discount shop similar to Oteri J's format was also good last year.

In 2014, 5 stores in Yintai department store in Hangzhou had a year-on-year decline in performance (1 new stores could not be calculated year-on-year), and the only performance growth was its discount shop, Yintai Culture Plaza, which gained a significant growth of 19.8%.

"In 2014, the performance of three stores in the clothing house Hangzhou has increased, of which the growth of the east store with the community residents as the main customer group is the most significant, with an increase of more than 20%."

Dong Li of the clothing home group planning said.

China's Ollie TOP10 list in 2014 has been released recently. Among them, Shanghai Qingpu Bailian rice Plaza, Beijing Yansha Oteri J and Florence town rank the top three, Hangzhou's Bailian union outlets outlets ranked eighth in annual sales of 1 billion 247 million yuan.