Chinese Creativity Goes To Paris To The World

From March 5, 2015 to March 10th, the new media international and China

The China In Paris Showroom, China's creative business in Paris, hosted by the French High Fashion Association, has joined the world's leading business teams and famous international public relations teams to assemble 7 outstanding Chinese contemporary designers, and the ninth time they arrived in the Showroom Salon of Paris's dureri garden.

Heavyweight buyers and fashion media from around the world have been able to appreciate the group level and commercial value of China's creativity in the 6 day of CIP Showroom in 2015 days.

CIP Showroom is so far.

Showroom, the only official Chinese lineage in the official schedule, shoulders the historic mission of "Chinese creativity" from fashion works to commercial pformation. It aims to create the symbolic effect of "Chinese creativity" through the advantage platform and resources of the world-renowned fashion week in Paris, taking the function of international business marketing and promotion as the core. 4 times a year, it focuses on displaying the Chinese design works to the most important top buyers and mainstream media in the world, and building a bridge between Chinese creativity and international dialogue.

Zhao Qian, director of the French Fashion Association and France New International Group, said: "our goal is to turn China in Paris into a benchmark and banner of Chinese creativity in Paris, forming the symbol effect of" Chinese creativity ". It is not only an international base for Chinese designers to achieve global marketing of brand names, but also an international landmark for Chinese buyers and international media to find contemporary Oriental designs in China.

As the only cooperative body of the French Fashion Association, France New International Group has put forward the concept of Showroom in China since 2010, and has jointly held the "China In Paris China contemporary creative Showroom" for the first time in the official schedule of Paris fashion week. It has made a sensational success in developing international commercial channels for Chinese creative brands.

After 5 years of accumulation and precipitation, China in Paris Showroom has been synchronized with European Showroom in the same quarter in 2015. It has been open to international buyers and global fashion media during the fashion week of January, March, June and September, leading China's creative power to integrate with the international market quickly, and to customize the commercial landing for Chinese designers in the whole European and global market, and illuminate the designer's forward voyage.

The 7 Chinese designers assembled by this CIP Showroom have presented a series of wonderful latest works for 2015 autumn and winter in Paris.

Designer Chen Yehuai brings a multicultural custom series; Qin Xu accurately interprets the secrets of the goddess Venus with exquisite workmanship; Zhang Siwei creates the unique lightness of dancers with fluent lines; Zhang Jie continues to print and stitching, showing the youthful beauty; Huang Li Yong draws on the fine brushwork art to depict the fresh and pastoral pastoral style; Guo Fangli easily enjoys French interest and Chinese aesthetics; Lin Shu's American cool breeze makes elegant and powerful female riders.

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CIP Showroom international business consultant team aimed at the style of Chinese designers in this exhibition, and targeted the heavyweight department stores and boutiques from all over the world, such as the founder of shopping mecca in Paris, Lafayette department store, New York famous buyer shop Mary Jane Jane Denzer, the British luxury line sales originator Net-a-Porter, Paris high class shopping first choice department store L

The largest and most sought after buyer shop I.T, New York fashion pioneer, high-end department store chain Barneys New York, US high-end department store Bloomingdale's, Asia's leading boutique Lane Crawford, Ukraine well-known buyer shop Helen-Marlen, etc.

During the six day exhibition, CIP Showroom not only made the international market more aware of and accepted Chinese creativity, but also made Chinese designers surprise and admire the world's top buyers.