Management Of Underwear Store

Principles suitable for customer class

Before opening the underwear shop, you must Set up shop The age, income, sex, occupation of the customer after that. Propensity to consume There is a clear judgement of factors such as regionalism, work and rest rules. Then carry on the underwear store management according to these principles.

Principles of adapting to the geographical environment

For a shop, the location of the store will directly affect the performance of the underwear store. The most basic consideration for opening a shop is to choose the suitable location and business area, and also to consider in advance what kind of industry and business policy.

The principle of easy purchase

If the display of goods can make customers clear at a glance, easy to pick and buy, it will virtually promote the sales effect. Therefore, all display products should be oriented towards customers' easy to see, easy to choose and easy to buy perspective. Meanwhile, the products should be classified properly and placed neatly, so that consumers can find the items they want without difficulty.

Inventory management principles

When the underwear store is ready for location selection, marketing planning, product organization, personnel training and so on, will the boss make money? The answer is: not necessarily. Because the real way to earn profits is to control your inventory. A lot of good performance underwear store operators found that a large backlog of goods instead of their profits, hard work is only a large backlog of goods, the last underwear. Shop management It's a failure to get enough food and clothing, or your business is closed.

Principles of underwear purchase

Underwear purchase is different from clothing purchase. The following points are the operational elements of specific purchase:

1. bra cup rim. Divided into 32-42 yards, of which 32 and 38 are equipped with yards, 34 with 36 for frequent sale codes, 40 for 42 yards, preferably for guests to pick up the goods. The specific operation is 1 for 32 yards and 38 yards, 3 for 34 and 36 yards. If you can't take 1, the black and the jade can be equal, and the other colors only take 34 to 36 yards.

2. cup type of bra. Divided into A, B, C, D, E, F level, we often sell as B cup, A cup and C cup are equipped with goods, the number of goods sold for regular sales of 1/10 is enough. A cup will only enter 34 yards with 36 yards. C cup will only cost 38 to 40 yards, the fewer the better.

3. the color of bra. Basically there are black, white, skin, powder, red, blue, jade. But at ordinary times, it sells only black, skin and jade. I think skin is the same as jade, but only when it comes to purchase. Red is the necessary color for Chinese New Year. The specific operation is black, jade and even skin code 34, with 36 yards, and white, pink, red and blue can be divided into different styles according to Chen Li, and the number of codes is 34 and 36 yards. The best number is 1.