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    Store Purchase: Look At Fabric Two, Look Three, Look At The Price.

    2015/3/31 9:52:00 27

    PurchaseFabricVisionPrice

    clothing Stock purchase When you get a style, you first need to estimate how much money you can take back in your mind. I think this is the root of your clothing purchase. Some clothing price is only 10 or 20, but it can sell to more than 100 of the high price. This is the high added value brought by the clothing itself is worth the recognition of the customers. On the contrary, some of the expensive ones will earn more than ten yuan customers. Similarly, some goods are in low price, but you sell them very low. profit The same low. These phenomena believe that many clothing friends have also met.

    First of all, if you do not understand the fabric and ingredients of clothing, you have too low a say, and sometimes many clothes have the same added value as other industries. It's not just how much the raw materials are worth, but you can't get the goods you want. Clothing comes out to give people a sense of beauty. clothes It can make people feel a kind of temperament and elegant or capable, and so on. This is the added value that clothing brings, this is not how much cost you can calculate.

    As long as you feel that this style can sell the price, you can talk with suppliers about whether it can be cheaper. Generally, the price of a long term supply will not be cheap to you at the beginning. Even if it is cheap, it will be 1 yuan and 2 yuan. I can not advise you. Because wherever you go, there are some discounts for the familiar customers, and the time is long, and everyone knows that, and his price will also be favorable. Business vision must be long-term.

    In addition, when you buy clothes, you must not use your own eyes to choose. This is already a lot of retailers' experience in opening a clothing store. "The goods I enter are in accordance with my taste, and they are different from others. Why can't they sell them?" please be sure to look at your clothing market, otherwise your clothes will eventually be worn by yourself!

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    To understand the company's annual market development plan, we should understand the following aspects: increasing the number of shops; expanding the number of single stores; improving the growth rate of single stores; discount promotion, gift giving, VIP customer management plan, regional orientation plan, price adjustment plan, advertising and media publicity plan, and last year's quarterly data.

    When fashion designers are doing the new season product design, Chen Li is not waiting, but should always be aware of the ideas and progress of fashion designers. At the same time, he will launch a new season terminal display plan.

    There are usually many kinds of fabric ordering products in the season, sometimes more than 100 kinds. In addition, fabric composition, order quantity, arrival date and direction of fabric design are all information that Chen must master. It is impossible for the brain alone to memorize all this information, and it can not be completely distinguished by colors, patterns, etc.. With this information, the fabric market, the fabric and clothing, and the general layout and conception of the store came into being.

    In the process of display planning, there is a very important procedure, that is, to integrate color system with hundreds of fabrics. Do fashion designers not have a color scheme in fashion design? Yes, fashion designers will have a set of color schemes when designing clothes, but there is only one set. As a teacher, only one matching scheme is far from enough, because the fashion designer's collocation plan is not always able to deal with the actual situation of all stores, and is not necessarily recognized by the market. The first reaction is to change the display to promote sales. This is the time when Chen's second plan and third plan will show his talents.

    There are two kinds of ready-made clothes, one is the best selling stock, the other is the unsalable stock. There is no need to worry about selling stocks. The key lies in slow-moving stocks. How to reassemble these poorly designed styles with the new season's goods and drive the sales of unsalable stocks is a must for the display designers. Mr. Chen has the responsibility to reduce garments inventory for his company through his two exhibition collocation and portfolio design. For example, we should increase the combination and matching scheme of jacket and accessories, increase the matching of trousers and the function of accessories.

    A very popular fabric, which may be purchased in large quantities, may result in a surplus of fabric in second years. The company will continue to design and manufacture the remaining fabrics. What Chen Li Shi wants to do at this time is to master the quantity of these remaining fabrics, and to judge the production of the garments through the number of remaining fabrics, and make corresponding display plans. In addition, some of the remaining fabrics that had not been sold well need attention from the division. The enterprises may redesign them into new styles, reprocessed dyed fabrics or accessories for clothing. In short, Chen should understand their movements, because one day they will become finished products and become part of this season's clothing series, and planning their display plan ahead of time will decide whether these stocks can be perfectly integrated with the new season clothing series.


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    Read the next article

    Clothing Store Purchase: Risk Assessment Of Four Major Channels

    Where to open a clothing store to buy? I believe it should be the plagued by many fashion shop owners. Why is it so difficult to purchase goods? Actually, it is decided by many reasons. For example, the wholesale market is not familiar with, there is no purchase channel, or because of their own causes and so on. Let's take a look at the advantages and disadvantages of different purchase channels.

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