Pathfinder Won The Best Fashion Sports Brand Award.

Recently, the awarding ceremony of the "2015 China Fashion Awards" ceremony was held at Grand Hyatt Beijing Hotel, and the leading outdoor brand Pathfinder won the "best fashion brand award".

The "China clothing awards" is an honor stage to recognize China's independent clothing brand. The road finder won the best fashion sports brand award through its consumers' voting and selection through its safe, comfortable and fashionable outdoor products. Pathfinder became an exclusive product of China Southern (North) polar expedition in 2009, and has been closely escorting the South China (North) polar examination for 7 years. In 2014, Pathfinder in China's outdoor industry annual selection and won the "comprehensive leading brand", "netizens favorite brand", "netizens favorite equipment", "annual equipment - excellent domestic equipment" four awards. In addition, Pathfinder has outperformed other outdoor brands at home and abroad for 7 consecutive years, ranking first in similar products in the Chinese market.

At present, Pathfinder With the largest outdoor product testing laboratory in China, covering an area of nearly 300 square meters, all the polar products designed by the Pathfinder have to withstand the test of 70 degrees below zero entry test equipment. The laboratory has advanced experimental testing equipment, which can carry out hydrostatic pressure, moisture permeability, surface moisture resistance, hygroscopicity and quick drying. Anti drilling property More than 60 items, such as anti pilling, abrasion resistance and color fastness, were detected.

Meanwhile, Pathfinder pays attention to the combination of fashion sense and functionality. 2015, the goddess of Nations Gao Yuanyuan Formally cooperate with Pathfinder to become the spokesperson for skin windbreaker. Gao Yuanyuan is well known for her sweet and fashionable image. Her perfect metamorphosis is also highly consistent with the Pathfinder's skin windbreaker "metamorphosis SHINE". In the spring and summer 2015, the new style of skin windbreaker blended fashion, splicing, popular colors and other popular elements in fashion, adding more IN and sexy costumes for the fashion trend crowd. In terms of functionality, its main body adopts TiEF SKIN technology fabric, super light comfort, double sunscreen, not only for daily wear, but also for personal protection in outdoor activities such as mountaineering and cross-country activities, so as to meet the dual needs of beauty and comfort in fashionable women's outdoor travel. Once on-line, consumers are concerned and loved.

The "2015 China clothing awards", known as "Oscar of the clothing industry", was launched in December 2014, facing the Chinese independent clothing brand, and the results were nominated through the nomination committee of China Fashion Awards, online voting and evaluation. The award includes 10 awards, including the best commercial men's wear brand, the best style women's clothing brand, the best fashion sports brand, and the 5 award with the most potential brands and the most innovative brands.