Wang Fill: Leveraging "Internet +" Beachfront Cross-Border Electricity Supplier
It is reported that 8 cities across the country can do cross-border e-commerce, and Changsha is also expected to get this qualification in 2015. In order to better meet the upcoming draught, BBK has also prepared resources for the new strategy.
Wang fill "In the next 12 months, we will enter the first three places in cross-border e-commerce and take the first place within 24 months," he said. 6 months ago, BBK officially released BBK O2O cloud monkey network. Wang fill said that after half a year's operation, it was discovered that cloud monkey O2O mobile terminal joined with cross-border electricity supplier to become a new blue ocean. BBK has 13 million members behind is the bottom line of its own words, in the field of B2C, C2C, Taobao and so on almost impossible to surpass, but in the mobile cross-border electricity supplier area, we are basically in the same starting line.
According to Wang Tian, the company actively and cross-border. Electronic Commerce Pilot cities, local customs, national inspection And delivery of four sides, Lanting Pavilion fair, Zhuo Zhi and other cross-border e-commerce service providers to communicate. On the other hand, we will organize global high-quality commodity resources, and will directly cooperate with foreign businesses to form a complete set of cross border boxing in the future, and strive to restructure the supply chain of the company. It is reported that the first cloud monkey global shopping experience shop will be landing in Xiangtan in April.
There are two shopping ways in the world: the "free trade zone" and "overseas direct mail". "Delivery in free trade zone", which is directly collected from overseas, batch into domestic tax returns warehouse, packaged in the area, sent out by express mail, customs supervision, low cost, high efficiency, genuine product protection, and faster delivery. "Overseas direct mail", which is packaged by overseas partners of cloud monkey network, is shipped directly, and goods are more abundant.
"Following the PC end of the electricity supplier, mobile electricity providers have begun to start, the cloud monkey global purchase and release of mobile terminals can be said to conform to the trend, but also in the forefront of cross-border electricity providers." Xiong Xiaoge, a well-known investor, told reporters at the press conference that "cross border electricity providers will have more efforts to integrate the supply chain in the future. BBK has been working in the retail industry for 20 years, and its supply chain integration capability is beyond doubt. Who is behind the touches that can organize products from the world more efficiently"?
The cost of drainage for members of the cloud monkey network has been realized at around 10 yuan, while the cost of acquiring a member by traditional electricity providers is as high as 80~90 yuan. This is first based on the membership and trust of the BBK entity store, so the conversion cost can be reduced a lot. An insider, who declined to be named, told reporters.
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Since the online purchase of PC, 30% of orders have come from outside the province. This is encouraging news for BBK. Data show that these 30% orders are from Guangzhou, Dongguan, Shanghai, Hangzhou and other developed cities, step by step, are committed to "from a regional retailers to become a truly appealing national retailers."
Reporters learned from BBK that, in addition to the online shopping section, the cloud monkey will also launch a sharing community in May this year, which will help consumers purchase decisions through global brand information sharing, because "not all consumers are familiar with foreign brands. We may know that Germany's best milk powder brand is called AI Tai Mei, and the brand of second and third brands may not be known." Cloud monkey net CEO Mr. Li Xichun told reporters.
In addition to the shopping guide role, this sharing community will also provide a new profit point for cloud monkey global shopping. "At present, there are two kinds of profit models for cross-border electricity providers: one is to get profits through commodity spreads, the other is to provide platforms for global brands to enter China." Mr. Li Xichun said.
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